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ABS-CBN Philippines Expands with Masstech

  

Richmond Hill, Canada (PressExposure) February 04, 2010 -- Masstech Group announced today that ABS-CBN Broadcasting Corporation, the Philippine’s leading media and entertainment company, has selected Masstech Group’s MassStore® news archiving solution. Less than a year since installing their first MassStore®, ABS-CBN has invested in a second Masstech system. Dedicated to their busy news department, the new MassStore® interfaces with Avid iNEWS and Interplay ISIS production, for sophisticated archiving and federated asset management.

“Masstech is central to our file-based workflows and we had no doubts about going with them again for our digital newsroom archiving. We recognized that file based media management needs to bring our whole facility together linking our news studios, post production, library archives and broadcast playout operations,” said Patrick Ongchangco, Engineering Manager at ABS-CBN Manila.

ABS-CBN use Masstech in their broadcast operations center to interface to their Avid Interplay ISIS, Seachange servers, EVS servers and a Dalet system. MassStore® performs asset management, HSM control of a Spectra T950 data library and multi-format transcoding. The new system will be dedicated to their extensive news operations to seamlessly integrate their news production system.

“When customers expand and purchase more equipment from a vendor it is a huge vote of confidence,” commented Brad Redwood, Vice President APAC/India/Middle East, Masstech Group. “The real value of our solution at ABS-CBN is MassStore’s seamless integration to the Avid Interplay ISIS, which provides archiving and content management from the Interplay environment. This workflow delivers real efficiencies to our customers.”

The system consists of a MassStore®, a controlled Cache and a Spectra T950 data library with a dedicated partition. MassStore® connected to ABS-CBN's news room provides permanent archiving, quick restores, partial file extraction and transcoding. Multiple DV25QT files can be transferred simultaneously over the GigE connection to MassStore. Integrating transparently to Avid Interplay, MassStore® takes full advantage of Interplay archiving workflows and also federates content movement between the news library and the production environment. MassStore® automatically performs in-line transcoding from DVCPRO to DV or vice-versa based on the material’s destination. Although it is not required in the ABS-CBN configuration, MassStore® also has the ability to support News Room Control System (NRCS) Media Object Server (MOS) enabled interfaces.

“We are very excited about ABS-CBN's decision to go with Masstech for their News Archive solution. Our next generation MassStore® is a powerful tool that consolidates preparation, production and playout operations,” commented Joe French, CEO/President, Masstech Group. “We’re committed to delivering the highest standard product line to our customers, and because we have the complete ownership of technology, broadcasters can benefit on multiple levels from our solution: from reduced operational expenditures to building faster and more efficient file-based workflows.”

Manila based systems integrator Industrial Electro-Communications, Inc. worked closely with Masstech and ABS-CBN, and with their understanding of the advanced technology needed for file based systems facilitated the planning and business aspects of the project.

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About Masstech Group

Masstech Group is the global leader in providing a comprehensive solution that bridges advanced file-based workflows of broadcast transmission and production, media format transformation and flexible storage integration. Driven by innovation and dedicated to customer success, today Masstech helps more than 300 clients worldwide optimize production and distribution processes, capitalize on business opportunities and grow cost effectively without limits. Masstech Group. Experience Matters.
For more information visit http://www.masstech.com


About ABS-CBN
ABS-CBN is the largest integrated media and entertainment company in the Philippines with an asset base of Php24 billion (USD503 million). The company is principally involved in television and radio broadcasting, as well as the production of television programming for domestic and international audiences and other related businesses. The company operates in three major geographical areas. In the Philippines, the company is involved in broadcasting, cable operation and other businesses. In the United States and other locations (Middle East, Europe, Japan, Australia, and Asia Pacific), the company operates its cable and satellite operations to bring television programming outside the Philippines. The company’s activities outside the Philippines represent approximately 25%, 23% and 20% of total revenues in 2006, 2005, and 2004, respectively. Average audience share is 36% in Mega Manila and 38% in Metro Manila. A new ratings measurement, reflecting national performance, shows that ABS-CBN is the undisputed leader in television viewing in the country – 47% audience share versus 35% for the nearest competitor. The Company’s congressional franchise, Republic Act No. 7966, which allows the Company to operate television and radio stations, was renewed on March 30, 1995 for 25 years.
For more information visit: http://www.abs-cbn.com/Default.aspx

Press Release Source: http://PressExposure.com/PR/Masstech_Group.html

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