Eugene, Oregon (PressExposure) October 05, 2009 -- Sharon Hall with Chaffin Light Real Estate Basalt has chosen to employ IDX, Inc. to create a sense of ease and efficiency for home seekers executing their real estate search online. This custom IDX Broker software addition will not only speed up the property search process, but clients will also be supplied with thousands of the most current and up-to-date property listings and details in the Basalt, Colorado real estate market, and all without ever having to veer from Hall's site. The innovative Internet Data Exchange (IDX) software has the technology to extract raw listing data from the Aspen Glenwood Springs MLS (AGSMLS), and then formats the information to be viewed as a seamlessly integrated and easily searchable part of Hall's website.
Five unique search functionalities: basic, advanced, map, address and listing ID, provide clients with well-rounded and comprehensive search tools to aide in narrowing their results, in efforts to find their ideal home, in the easiest and most time efficient manner possible. Potential home buyers can find convenient links on each property listings page to schedule a showing, contact the listing agent for more information, pinpoint their chosen location on an interactive Google Map, print a flyer, email property details, view large photo galleries, take a virtual tour and even calculate probable mortgage payments. Home seekers also have the option of saving their specified search criteria and receiving email updates the second a property matching their specifications becomes available on the AGSMLS.
Hall has access to her website visitors saved search information, via an administrative login dashboard, helping to create a more personal relationship and face-to-face feel with each individual client, which is often lost when dealing with real estate online. It is here that she can not only develop a unique sense of branding throughout each page of her site by editing her custom CSS and global wrappers, but she also has access to tracking tools, showing her which pages and listings on her site are most popular and are being viewed most frequently. Hall also has the opportunity to increase her listings visibility and their chances of syndication to major real estate search engines, by creating dynamic title tags and custom XML and RSS codes.
About Sharon Hall A resident of Basalt, Colorado, Sharon Hall is a successful realtor and the proud leader of the Chaffin Light Real Estate Basalt team. She prides herself and her team on being hard-working, trustworthy and honest real estate professionals in a very competitive market, and they will do whatever it takes to ensure that their clients are not only happy, but find their dream home in the most hassle-free and time efficient manner possible.