New York, NY (PressExposure) June 03, 2009 -- In the 1980s, there was teleconferencing. In the 1990s, videoconferencing came of age. Now, there is 3D collaboration. Global companies such as IBM and Northrop Grumman, as well as many smaller ones, are using the virtual world of Second LifeÂ® for holding business meetings, conducting employee training, and getting product feedback.
What they gain is a foothold in a new world experiencing rapid economic growth. And they eliminate travel costs. Gone, too, is the productivity drain when people are pulled out of the office for meetings. Meanwhile, from networking to learning opportunities to spending time with the top execs, all the benefits of meeting face-to-face are real, though the environment is virtual.
"Companies that are thinking of establishing a business presence in a virtual world need a solutions consultant that is serious about business," says Jeff Bush, managing director, Beta Technologies in the U.S. The firm is like a website designer for virtual worlds, and has just been named a Gold Solution Provider by Linden LabÂ®, creator of the virtual world Second LifeÂ®. After a rigorous qualification process, Beta Technologies has been certified for its expertise in creating solutions for design and programming in Second Life.
In announcing the Gold Solution Provider Program, Linden Lab stated, "We are excited about taking this step to recognize the excellence and experience and provide further support of Solution Providers operating on the Second Life Grid."
Beta Technologies' stake in Second Life is called Beta Business Park. Its level of service and level of seriousness are appreciated by clients such as the Xerox Corporation and Marco Aldany, Spain.