Los Angeles, CA (PressExposure) February 24, 2012 -- The passing of Valentine's Day may be bittersweet for some, but for hotel and resort owners, it means only one thing: the 2012 travel season is just around the corner. And just as spring training for Major League Baseball means the season is upon the horizon, now is the time to prepare for the vacations ahead - not when the first April and May getaways are planned.
That's why Academy Inc., a California-based awning and cabana company known from Malibu to Maine as a leader in the cabanas, and commercial shade products such as awnings and canopies, today announced that they will have a specialized team of experts, specifically catering to the beach cabana and resort cabana needs of the hotel industry. The expansion comes with the expectation that U.S. domestic tourism will continue improving - both in spite of the still-struggling economy and because of it. Although a weak economy has for the last four years caused some measure of recession-era belt tightening, consumer spending has also been rising slowly.
In other words, people may be spending less per vacation, but their need to unwind, relax and just "get away" remains robust. In fact, the second quarter of 2011 showed that travel and tourism spending increased by 3.2 percent, according to the Bureau of Economic Analysis.
Continued positive economic news is likely in the coming quarters as the Federal Reserve expects the U.S. economy to grow between 2.2 percent and 2.7 percent this year.
So with the economic good news in place, here's better news. Beach cabanas and resort cabanas are an ideal way for a hotel to expand and improve their business. Shade structures of either type are lightweight, durable, portable, and most importantly - especially in a still-recovering economy - cost effective. From travel agents to hoteliers to guests, everyone knows that the early travel season can be a fickle time of year, and that's why investing in some form of shade structure today is a great way for hoteliers to capitalize on early road trippers and sun-seekers alike.
Besides, the expression, "April showers brings May flowers," really does have merit. It's also the time of year when a pre-summer heat wave can take travelers off guard, exposing their winter-adapted skin to the sun's harmful rays.
This is no way to start - or end - a vacation. Beach cabanas and similar commercial shade structures give guests that boost of confidence they need that they can enjoy a day outdoors without spring's iffy and unpredictable weather getting in the way. Think of it like a long-term investment. Opting for a shade structure today when other hotels are still cleaning and chlorinating their pools will drive brand loyalty and the potential for repeat visits and valuable return on investment all the way through October, when the season again subsides.
Ready for more? Just a few months ago, Academy lnc. added to its offerings another type of shade structure whose poolside or beachfront job is almost as important as protecting guests: the towel valet.
Don't worry. This has nothing to do with parking your family's car in the hotel lot. But it has everything to do with providing your hotel with a fun, portable and efficient way to protect your establishment's towels from unwanted - or unintended - dirt, grime, water, etc. Designed to look like smaller beach cabanas, the towel valet completes a hotels' poolside and/or beach side décor.
Pitchers and catchers are reporting for MLB spring training. Shouldn't your hotel be as ready to take to the "seasonal field" as they are? At Academy Inc., we're ready to help you prepare for the new travel season ahead.
About Academy Inc.
Academy Inc. is a Los Angeles based company with more than 100 years of experience in providing the custom manufacturing canopies and tents to clients all over the United States. As a fully licensed and insured company, Academy Inc. has built its reputation by combining quality awning fabric and other products with unparalleled customer service. They make use of new technology to provide the best custom awnings and custom canopies, and most complete line of commercial shade products.
2510 Malt Avenue
Los Angeles, CA 90040