Witham, Essex United Kingdom (PressExposure) November 19, 2011 -- Leading creative and strategic marketing agency, Alexander Rose Creative, has decided to practice what they preach and rebrand themselves as Ballyhoo Creative.
Literally meaning 'a noisy attention-getting demonstration, flamboyant, or sensational promotion or publicity, excited commotion', Ballyhoo Creative remains the same professional and passionate team but with a branding and name to take them into the next century and beyond.
Creative director and founder, Alex Barton comments, "We wanted to create a brand identity that took the name Ballyhoo and formalized it with a strong typographical direction; to convey a sense of collaboration and personal imprint to our existing and prospective clients."
From the beginning...
Ballyhoo Creative, formerly Alexander Rose Creative, was born in 2005, the brainchild of Alex and Rose Barton. Their aim was to bring professional branding, marketing and graphic design to all businesses regardless of size and stature and make great branding and marketing affordable to all.
Seven years later the business has grown from strength to strength and they felt it was time to make a change they often preach to their clients and rebrand their own agency.
Alex Barton, an experiential branding, marketing and graphic design expert, has spent many years accruing extensive expertise and knowledge working with and assisting a diverse array of businesses of all shapes and sizes.
He found that many of the business challenges that many companies faced could be effectively resolved with appropriate marketing and branding strategies. By applying his skills and proven methodologies he enabled businesses to grow by driving awareness and increasing sales by strategic marketing and design campaigns.
Rose, a well published graphic illustrator and highly skilled graphic designer, added to Ballyhoo Creative's extensive skill set, acumen and portfolio with her refreshing 'out of the box' approach
An agency with a difference...
What makes the business unique however is not just it's creative abilities or results driven approach but the way it works.
Alex explains, "Unlike in other agencies one of our creative partners takes your brief directly, meaning that the client's requirements can be interpreted instantly, in a visually coherent and strategic way. This hands-on approach guarantees no loss of information, as your brief will not be moved from pillar to post through sales executives to project managers and on to designers. Working directly with senior creative and marketing executives has proven to be one of the most popular and unique aspects of working with us."
This approach enables businesses large and small to receive a bespoke and reassuring service tailored to their individual needs with clear and open communication at all times.
Home and Away
In recent years Ballyhoo Creative, formerly Alexander Rose Creative, has attracted attention across the globe with its unique approach and proven results. Ballyhoo Creative now boasts a sizable international clientele. This can be attributed to the in-house expertise in researching, understanding and interpreting different cultures. This expertise has enabled the business to deliver appropriate solutions and drive results no matter where in the world a business is located.
Alex Barton continues, "We have had mixed experiences dealing with clients abroad which is why we enlisted the help of Raj Olickel who is now our head of International Operations. As one of the leading innovators in understanding international brands and marketing strategies, Raj, brings a refreshing dimension to any brief and works within our team to help clients interpret and understand their target audiences whilst helping facilitate marketing strategies and communications."
Thinking ahead of the game
As well as expanding their cultural repertoire Ballyhoo Creative has also embraced cutting-edge technologies to expand their offering to their clients. As well as solutions for traditional forms of media such as press advertising, marketing and printed brochures Ballyhoo Creative now assists businesses in embracing modern day marketing tools and have expanded their branding, marketing and design services to cover all areas of online and new media.
From websites to their Online Digi-BrochureTM service they design, build and deliver cost effective solutions that assist businesses in staying ahead of the game and drive ongoing results. Social Media Integration, Mobile platforms and Pay Per Click are just a few of the areas of expertise where Ballyhoo Creative are the thought leaders as well as the practitioners leading to results driven campaigns.
The business is no longer just about the founders Alex and Rose as the value of their team of experts and solution providers continues to grow. It was from here that the new company name was born - Ballyhoo Creative.
Structurally the business remains the same. Their message is 'Helping businesses to stand out from the crowd' and they have the skills and passion to do just that for any business. They will continue to grow these skills in order to provide effective, appropriate and 'sensational' results driven solutions again and again.
Ballyhoo Creative believes in delivering high impact and consistent brand identity, marketing and graphic design strategies and solutions aimed at achieving not only long term recognition but also measurable results for businesses. For further information, call 01376 516686 or visit http://www.BallyhooCreative.co.uk