Northwood, United Kingdom (PressExposure) February 18, 2013 -- It would seem now is the perfect time for companies to offer their projections for the year ahead. Sales and marketing departments from corporate enterprises will be coming together in the next few weeks to discuss the future of their business and reflect on the success of their sector as a whole, with many deciding to host a full-blown conference to announce recent company developments and recognise stand-out members of staff.
And with the conference season now well underway, photography firms such as Alternative Images have their work cut out capturing the excitement and anticipation of events evenings for use within press articles or publication on internal company information sites.
Peter Austin, founder of Northwood-based Alternative Images and a highly experienced corporate photographer, has already had an opportunity to test his brand new Nikon D4 at a web conference that took place at the Bulgari Hotel in London. He has plenty of other high-profile projects in the pipeline and has even been commissioned to cover this year's Sunday Times Best Company Awards for the eighth year running. As a true industry professional, Peter believes that success as an event photographer is enhanced by an unrivalled knowledge of the capabilities of the camera equipment used.
"Even if the conditions are in your favour, capturing a fast-paced conference or summit in its very best light can be extremely challenging," he says. "Each client has different requirements and you will need to bear these in mind at every single stage of the project. My advice would be to ensure you know your equipment inside out so you're able to cope with any difficulties onsite rather than rely on post-production techniques."
Those interested in contracting Peter for a corporate event shooting are encouraged to call him directly to discuss the project in further detail.