Palm Desert, CA (PressExposure) January 06, 2012 -- To mark the start of its 20th Anniversary Year, The American Association of Franchisees and Dealers (AAFD) is pleased to announce the launch of their new member website, AAFD.org, and the publication of a powerful new 3.5 minute viral video promoting the Association's mission. The website redesign and video both reflect the organization's continuing commitment to protecting franchisee interests, promoting Total Quality Franchising practices and supporting effective franchisee associations.
The redesigned website provides a new layout, intuitive navigation, advanced features, interactive opportunities and has been designed with franchisees and dealers in mind. The new site has been built from the ground up to take advantage of enhanced web technology.
"In celebration of our 20th Anniversary, the AAFD has refreshed our image and our message and is looking forward to dramatically expanding our reach over the next year," announced AAFD CEO, Robert Purvin. "We are especially excited that our new website and video will provide strong vehicles for our message and appeal for ever greater franchisee support."
"The site has an updated feel which will appeal to a wide range of audiences," states Claudia Bolognesi, the AAFD's Webmaster and site designer. "We are gearing towards a more user-friendly website that can be helpful especially to individuals who are unfamiliar the franchising community."
Members have full access to a number of features and upgrades. From support for franchise owners to the Franchisee LegaLine to exclusive deals with Branded Program Partners, the new AAFD.org site emphasizes the AAFD's path of growth for franchisees and dealers and a continuing commitment to Total Quality Franchising practices.
The AAFD will be announcing a series of new initiatives and membership benefits and enhancements over the next several weeks. Everyone is invited to visit the AAFD.org website and take a look at the AAFD story video (http://youtu.be/UWwqQ7hoqs0) today!