Axis Bank Launches e-Wallet Card

Mumbai, India (PressExposure) June 28, 2011 -- Axis Bank, India's third largest private sector Bank, today announced the launch of the 'e-Wallet Card', an innovative solution for online payments. The e-Wallet Card is an electronic payments service offered free of cost, which works like any credit or debit card for making online payments.

The e-Wallet Card can be created instantly using Axis Bank's Internet Banking and can be used for making payments on all websites that accept Visa cards. To generate an e-Wallet Card all consumers need to do is log on to the Bank's Internet Banking portal, select the e-Wallet Card option under the Cards menu, select the source account from which the funds would be debited and follow the instructions that appear thereafter. In case of emergency the e-Wallet Card can also be shared with relatives & friends.

Speaking on the occasion of the launch Mr. R. K. Bammi, Executive Director, Retail Banking said "The e-Wallet Card is another instance of the Bank using its technological know-how to design a product that is secure and customized for consumer's online payment needs. We hope that the e-Wallet Card will encourage consumers to embrace the e-payment platform."

The e-Wallet Card can be created for making e-payments and each card can be used only once, thus ensuring the safety of the user's account. An additional layer of security in terms of Verified-by-Visa (VBV) is added to further safeguard the account. The minimum limit for the card is Rs 10 and maximum is Rs. 50,000. The validity period of the card is 48 hours. In case of partial usage or zero usage, the un-utilized amount will be credited back to the user bank account within 4 days.

About Axis Bank:

Axis Bank is the third largest private sector bank in India. Axis Bank offers the entire spectrum of services to customer segments encompassing Large and Mid-Corporates, SME, Agri - Businesses and Retail.

With its 1390 branches (including extension counters) and 6,270 ATMs across the country, as on 31st March 2011, the network of Axis Bank spreads across 921 cities and towns, enabling the Bank to reach out to a large cross-section of customers with an array of products and services. The Bank also has overseas offices in Singapore, Hong Kong, Shanghai, Dubai and Abu Dhabi.

The Bank's website http://www.axisbank.com offers comprehensive details about its products and services.

For further information please contact:

Axis Bank

Julius Samson / Anand Mugad

+912224254604/+912224255608

julius.samson@axisbank.com/

anand.mugad@axisbank.com

Index PR

Raj Tapal / Tayyab Imadi

+91 98211 33567 / +91 99672 12492

rajtapal@indexpr.com/

tayyab@indexpr.com

About Axis Bank Limited

Axis Bank, India's third largest private sector Bank, today announced the launch of the 'e-Wallet Card', an innovative solution for online payments. The e-Wallet Card is an electronic payments service offered free of cost, which works like any credit or debit card for making online payments.

Press Release Source: http://PressExposure.com/PR/Axis_Bank_Limited.html

Press Release Submitted On: June 28, 2011 at 5:55 am
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