Eugene, Oregon (PressExposure) August 31, 2009 -- Judy Patterson with John L. Scott real estate has chosen to employ IDX, Inc. to advance the search function of her website by incorporating its custom IDX solution. A resident of the Covington, Washington area, Patterson is an active member of the Northwest MLS (NWMLS), therefore home seekers in the Covington area are now granted access to thousands of the most up-to-date property listings and details on NWMLS, and all from the comfort of Patterson's personal website.
The incorporation of this unique Internet Data Exchange (IDX) technology not only enables Patterson to display NWMLS listing information on her very own website, but she also has the option to display different search categories for potential home buyers to browse, aiding them in narrowing their search results in efforts to find their ideal home. One of the most comprehensive search functionalities that Patterson offers is the advanced search option. Consumers can search even the finest of details including: view, exterior, number of rooms, heating/ cooling system, pool, driveway, scenery, roof type, neighborhood, flooring and even school district, helping to judge if this specific location would be suitable for this particular home seeker.
Beneficial not only to potential home buyers, but Patterson as well, the custom IDX Broker software offers her an administrative login page, aiding in managing her business more efficiently. Patterson not only has the ability to edit every aspect of her online real estate website, including the look, layout, design and search options available, but she can also increase her listings visibility throughout the web, by creating dynamic title tags and custom XML codes. Patterson's own individual login section gives her access to traffic reports, detailing which pages and properties on her site are most popular and are being viewed most frequently. Each of these tools and resources help Patterson to develop her own sense of personalization for her business, to best fit both her and her consumers wants and needs.
About Judy Patterson Judy Patterson states of her team, "We built a team of professionals to help us be in 10 places at once, and therefore greatly enhance the quality of service we can deliver to our clients. This is basically how other professionals like your banker or lawyer operate. And on top of this, we've used cutting edge technology to dramatically improve the speed, efficiency and innovative capabilities of every part of the service we deliver."