Sofia, Bulgaria (PressExposure) May 13, 2009 -- Martin Lindstrom â named one of the best present day Branding gurus will participate with a key note speech at the Third Marketing Forum in Bulgaria, to take place on May 28th in the National Opera in Sofia.
Martin Lindstrom is brought by CSA Celebrity Speakers Bulgaria â associate office of Celebrity Speakers Ltd. - Europeâs leading speakersâ bureau. The aim of the Forum is to gather for a third year all marketing specialists in Bulgaria, as well as in the region. And this yearâs topic is Marketing in Crisis, which will be in the core of the speakersâ presentations.
âThe year is very specific and we are seeing cash-flow shortage impact the conference business as wellâ â says Christina Vlahova, head of CSA Celebrity Speakers Bulgaria - âAnd that is why we together with âCapitalâ weekly, have invited in Sofia some of the brightest marketing minds to share with us â are budget cuts and price reductions the answer? How are these times going to impact your brand and strategically what are the new tools we need as marketers to succeed in 2009â
Martin Lindstrom is a world leading expert on branding. His latest book 'Buy.ology' looks at how the brain interprets branding. It is on the back of a $7 million study that draws on data from 2000 test subjects and looks at a variety of industries. The global study also looks at regional differences and brings to light a lot of fascinating new information and many misconceptions that we have held in the past in the way companies brand their business.
TIME magazine announced that Martin was selected as one of the world's 100 most influential people of 2009.
Making the Forum a high-standing venue of regional marketing importance, the organizers from Capital business weekly have invited in the past as Key Notes speakers â world renown marketing specialists such as Sergio Zyman, Larry Hochman and Jay Conrad Levinson.
âCapitalâ weekly is hosting the Third Marketing Forum in Bulgaria http://www.miforum.eu. The forum will gather the best marketing professionals in Bulgaria as well as in the region, and is an annual event of regional importance. Key note speakers for this yearâs edition of the Forum are Martin Lindstrom - a world leading expert on Branding and Kevin Roberts CEO Saatchi & Saatchi
For additional information on the news that is the subject of this release, contact CSA Bulgaria or visit http://www.speakersbulgaria.com
For additional information and registration to the Marketing Forum visit http://www.miforum.eu
To enquire about Martin Lindstromâs availability for a key notes at your conference or event visit: http://www.speakersbulgaria.com/2009/01/22/martin-lindstrom/
Martin Lindstrom is a world leading expert on branding. Since defining ten revolutionary branding rules he has provided brand-building advice to a host of international organisations. His clients include Mars, Pepsi, American Express, Mercedes-Benz, Ericsson and Yellow Pages. He is also a member of several international boards including Wotch, Hitwise and eKit.com.