Sacramento, CA (PressExposure) October 21, 2013 -- Karl Palachuk, author of Publish Your First Book and nine other books, will be a featured speaker at the California Writers Club's Self-Publishing Boot Camp on Saturday, November 2. His topic is How to Run Your Publishing Business Like a Business and Not a Hobby.
Palachuk's books include technical manuals, business coaching, and a self-help book entitled Relax Focus Succeed - Balance Your Personal and Professional Lives and Be More Successful in Both.
While technology has made self-publishing easier than ever, very few authors are making a living publishing their own books. Palachuk has a series of online stores that generate more than $5,000 per month in revenue. "This is not easy," says Palachuk, "But it is certainly possible. The first step is to begin taking your self-publishing seriously and stop treating it like a hobby."
"Too many authors have a romantic vision of success," he says. "They think that they'll print their book and suddenly start making money. You have to sell your book. You have to have a business plan and a marketing plan. You have to have a web site, a blog, and a shopping cart. You're never going to make a living selling books out of the trunk of your car."
The Self-Publishing Boot Camp is run by author and entrepreneur Carla King, and sponsored by the California Writer's Club of Sacramento. She has worked to build a lineup of experts to show you every step of the process to prepare, publish and promote your work. This seminar will arm you with all the information you need to get your book into readers' and customers' hands whether you write fiction or non-fiction, business, political, poetry, children's books, technical books, or any kind of book.
Walk away with the business, formatting, and marketing knowledge to really make it happen.
Choose Your Self-Publishing Path: Learn about the best, most cost-effective products and services to produce, promote, and sell your ebooks, print books, and multimedia books. - Carla King, Self-Publishing Boot Camp
Ebook Formatting and Distribution: Understand the different ebook formats, how to get it done, and which formats you need for Amazon, B&N, Apple, and Kobo. Sort out the many distribution options to get them in the stores and get paid. - John McAlester, PigeonLab
Your Blog and Beyond: Become a blogpreneur! Learn how to make blogging a successful part of your social media marketing strategy, how to create a book from your blog, and other ways to "productize" your posts. - Nina Amir, Inspiration to Creation Coach
Create Multimedia for Publication and Promotion: Let your creative side go wild and make picture and multimedia books to sell in ebook and app stores. Also create book trailers and teasers with content to market your book or business. - Ron Martinez, Aerbook Maker
Run Your Publishing Business Like a Business and Not a Hobby: How to create a business plan and social media marketing strategy to make money as a publisher. Or make your book biz part of an existing business strategy. - Karl Palachuk, Small Biz Thoughts
Karl Palachuk of Small Biz Thoughts is a popular Sacramento-based presenter and prolific marketer. He shares his experience as an IT Consultant who added book publishing to educate his clients and increase his reach. He shows participants how to make authorship and publishing a successful business.
Self-Publishing Boot Camp is an educational program of books and workshops founded in 2010 in response to a growing cry from authors as the traditional publishing empire collapsed. Seminars are held in various California locations, attracting participants from all corners of the USA.
The non-profit California Writers Club, founded in 1989, is one of the nation's oldest professional clubs for writers.
For more information, visit selfpubbootcamp (dot) com/workshops. Sign up on the CWC website at cwcsacramentowriters (dot) org/workshops