Changing Search Engine Optimization Scenario In UK after Bing

Wilmslow, United Kingdom (PressExposure) September 23, 2009 -- Increasing popularity of Bing is inspiring search engine optimizers to change their SEO techniques. In the last quarter, Bing had grabbed 11% of the search market business. It popularity is rising in US, UK and other European countries rapidly. Now SEO specialists are applying different techniques for better search engine optimization on Bing for UK.

Bing, the result of a $275 million agreement between Microsoft and Yahoo, uses different parameters to rank websites for organic searches. One of them is the domain age of the web site. Older is better for Bing. Keeping this parameter in mind, now SEO consultants prefer to buy old domain names better search engine optimization [] results in the UK. Bing pays more emphasis to title tags compared to Google while assigning ranks. In this regard, SEO consultants are using their best keywords in the title tags of very page.

To perform well on Google searches, the minimum text on each of web pages is around 200 words. For Bing, it is minimum 300 words. This is inspiring SEO professionals to make their website more content rich. Unlike Google, out bound links have no problem with Bing when it ranks websites. Hence, on the link building front, SEO professionals are now choosing a cocktail of both inbound and outbound links. For back links, Bing’s idea is “more is Merrier”. SEO consultants are now more critical regarding image optimization as it can help them in getting better ranks on Bing.

The current Scenario of search engine optimization in the UK is encouraging SEO analysts to deviate from their Google-centric efforts slightly.

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Press Release Submitted On: September 23, 2009 at 4:13 am
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