Changing the Paradigm of Fund Raising While Stimulating the Economy

San Diego, CA (PressExposure) June 20, 2009 -- What: Extreme Golf Marathon - 100 holes in one day Virtual Golfers raise pledges while pros and amateurs play all day.

When: Thursday, July 10, 2009 6:00 am until Dark

Where: Carlton Oaks Country Club & Lodge, 9200 Inwood Drive, Santee, CA 92071

Who Benefits: San Diego area businesses: split 80% of net proceeds Pledgers: get back 150% or more for every $100+ pledged Virtual Golfers: win prizes plus get gas & grocery certificates Golfers: win prizes, play golf, get gas & grocery certificates Community: B.I.O.N.I.C. Golf Clinics for Persons with Disabilities; Tournament Stimulus Program puts funds back into our economy.

How: Viral marketing through online pledge drives, social networking, e-mail marketing campaign.

"We've created a game that is a Win-Win for everyone! Everyone benefits! It's an All-Day Party - from sunrise to sunset (almost)," says LPGA Pro Martha Sue Yeary, founder of B.I.O.N.I.C. Golf, and the brainchild behind this unique fund raising event. "The end result will be new resources for every participant - from the networking during the Cooperation Game at breakfast to the increased visibility and funding for entrepreneurs and business owners, and even the Economic Stimulus Program that benefits the pledgers," she added.

For every $100 pledged the pledger gets back $150 in gas or grocery certificates. Every $200 pledged gets back $300 in both gas and grocery certificates; and every $300 pledged receives $600 in gas and grocery certificates. These certificates can be used anywhere, helping to feed families and put gas in the car, thus stimulating purchases at local retailers.

"What a great way to change the paradigm of fund raising in a fun, creative and lucrative event that benefits everyone who is willing to collaborate and work in a cooperative spirit," says Yeary.

Tournament Format: 18 - 20 businesses will participate in an EXTREME day of golf and fund raising. 72 golfers play 100+ holes of golf in one day on behalf of their chosen business. The golfer who hits a Hole-in-One splits $25,000 cash with his/her business sponsor. Additionally, one lucky $100+ pledger whose golfer hits the Hole-in-One will split another $25,000 cash with the golfer he/she is supporting. Plus, the golfer who sinks a 10-foot putt, then a 30-footer, and then a 50-footer wins yet another $10,000 to split with his business sponsor.

On top of that, participating businesses split 80% of the tournament net proceeds, depending on their level of participation and the number of golfers and virtual golfers they generate.

One Club Pro and three amateurs play per hole, making this a Business Alliance PRO-AM Extreme Golf Challenge. Businesses enter one or more golfers and an unlimited number of virtual golfers to support their fund raising effort. Each golfer and virtual golfer raises $2,500 for their chosen business. "This event is unique in that we have virtual golfers raising money and spreading the word about their business or cause through a viral marketing campaign to their own network of contacts," said Yeary.

"Virtual golfers don't play golf; they play in spirit, so they can be anywhere in the world within your network of contacts," added Yeary. "We only have 72 actual golfers, each playing three balls per hole. Can you imagine playing 100 holes of golf in one day?" she laughed.

During the Tournament, Martha Sue Yeary and B.I.O.N.I.C. Golf will host two FREE golf clinics for persons with disabilities in the local community, for a maximum of 20 participants in each clinic. 1. 11:00 am - Clinic for persons with physical disabilities; and 2. 3:00 pm - Clinic for persons with developmental delays

Website: Business Alliance Extreme Golf Challenge

About B.I.O.N.I.C. Golf

B.I.O.N.I.C. Golf (Believe It Or Not, I Can) was created under the belief that golf is a journey. Golf is a physical challenge and a test of mental and emotional control. The program is designed to help people understand that each personal struggle with golf, much like obstacles in everyday life, is a circumstance that can be overcome with dedication and positive reinforcement. Martha Sue's goal is to fill the greens by helping people have fun with golf no matter their physical disability and instilling in them the "I Can" attitude.

Founded in 1990, as both a nonprofit and a for-profit, B.I.O.N.I.C. Golf has partnered with Sail Ho Golf Course to provide instruction to people with disabilities so they can enjoy an active lifestyle while overcoming their physical and mental challenges. For more information about B.I.O.N.I.C. Golf, visit

Contacts: Martha Sue Yeary, 619-453-6337 or Jeri Denniston, 858-357-9600 x5

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Press Release Submitted On: June 19, 2009 at 6:00 pm
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