San Leandro, CA (PressExposure) April 04, 2007 -- The fastest growing segment of the U.S. economy is made up of new businesses -- entrepreneurs with a dream and a goal. Many begin their business with a dream but without the background needed to ensure success find it difficult to realize their dream. The President of Kearney & Associates: The Experts' Alliance, Dr. Elizabeth Kearney, worked with Susan May, the Director of Community Education for Chabot College, and the result is a program tailored to Entrepreneurial companies -- start up or well established.
Each class deals with an element critical to success, and those attending the series of six classes find that the fast-paced, practical, and highly interactive classes provide them with the tools and skills needed to ensure that a strong foundation is put in place so that they can build toward success.
The program which began in late March and will run through early May is designed to answer some critical business questions: Are you striving to make your business more successful? Do you have mission, vision, and values statements, and do they reflect your company as it now is or as it was some years back? Is your business plan up-to- date or just dated? Do you have well developed marketing and branding plans? Are you delivering VAS (Value Added Service). Are you competing with companies that do? Have you considered partnering with your customers? If not, why not?
Those attending the classes that are being presented by Kearney & Associates: The Experts' Alliance in conjunction with Chabot College are buisness owners, and they all have one thing in common -- a goal to succeed. These "hands-on" classes which are presented by the well-known members of the Alliance provide participants with the tools and guidelines needed to build and expand their businesses. The program's instructors are all nationally, even internationally, known, experts in their fields, and outstanding consultants and workshop leaders. For example, marketing classes are taught by Ken Rabello who has designed programs for major Fortune 100 and 500 companies and headed his own very successful organizations. Dr. Bette Daoust who owns her own companies provides the participants with an easy-to-implement process for developing their business plans, and Kevin Dean who owns an internet hosting company has developed a process for maximizing the VAS (Value Added Service) that can be provided by brick and mortar companies as well as by web-based ones. The company's founder, Dr. Elizabeth Kearney, opened the series by presenting a hands-on workshop designed to ensure that participants have soundly developed mission, vision, and values statements. She will end the series by taking the success concept a bit further and guide participants as they create plans for becoming their customers' partners.
Research has proven that "hands on" traning is the most lasting learning process, and with that in mind, these business experts have created and are presenting this Entrepreneurial Series for East Bay Entrepreneurs.