Atlanta, GA (PressExposure) October 27, 2009 -- Digital Signage Expo (DSE), the worldâs largest International Tradeshow and Conference dedicated to digital signage, interactive technology and out-of-home networks, will present a Content University Seminar Program at its Conference Program scheduled for February 23-25, 2010, in Las Vegas.
The Content University will be presented as one of the total eight tracks available at DSEâs Conference. Each track will address five topical issues related to the challenge of successfully planning, creating and managing content for both Communications-based and Advertising-based Digital Out-of-Home Networks. Curricula will be offered both for attendees who require an in-depth and intelligent âIntroductionâ to these topics, as well as separate âAdvancedâ level sessions designed for those with more than two years of digital signage industry-related experience.
The faculty and seminar topics slated for the Content University track include:
â¢ Loweâs Companiesâ Senior Marketing, New Business Development Specialist, Justin Carl, and Proscenium Partnersâ Executive Creative Director, Jeff McQueen will both be part of a roundtable discussion on âContextual Content: Itâs All About Relevance.â
â¢ Tracy Lockeâs President/COO, Beth Ann Kaminkow and Show & Tellâs President, Phil Lenger will co-present, â4Screen Campaigns: Putting Our Money Where Our Mouth Is.â
â¢ Megaphoneâs Chief Operating Officer, Jim Bell and DOOHit Digitalâs Co-founder, Vice President of Business Development, Lisa Katz will co-present, âThe Latest & Greatest: Creative Meets Emerging Media.â
â¢ St. Josephâs Contentâs Vice President, Business Development, Mark Zwicker and Dawson & Companyâs Principal, Carre Dawson, will co-present, âContent Dollars & Sense: Cost-Effective Resources for Out-of-Home Content Creation & Management.â
â¢ Jones Digital Mediaâs Owner, Executive Creative Director, âDylan Jones, Creative Realitiesâ Vice President Program Management, Robin Rearton, and Retail Entertainment Designâs President, Brian Hirsh, will all be part of a Creative Directorâs panel discussion on âSuccessful Approaches to Content Design for Digital OOH Networks.â
Chris Gibbs, President of ExpoNation LLC, which produces DSE said, âContent planning, development and management remain one of the biggest challenges to launching and maintaining a successful DOOH network. As part of our commitment to education, DSEâs Content University will address not only the basics, but also the challenge of developing and providing content for multi-channel platforms. In addition, this track will describe successful campaigns and explore different points of view on message delivery.â
Digital Signage Expo, co-located with the Interactive Technology Expo, Out-of-Home Network Show, and Digital Content Show to run February 23-25, 2010, will take place at the Las Vegas Convention Center in Las Vegas. To exhibit or attend, contact Chris Gibbs, (770) 649-0300, Ext. 17. Or, for more information, visit http://www.digitalsignageexpo.net. ###
For more information, contact Communications Representative Geri D. Wolff, Market Works International, Inc. (386) 447-0018 firstname.lastname@example.org