New York, NY (PressExposure) January 15, 2012 -- For many chiropractors, the responsibilities of running a practice extend well beyond eight hours a day. In between patient therapies, paperwork as well as the time spent managing employees, numerous doctors are left exhausted and overworked. The long hours leave small time to promote their chiropractic practices.
Consequently, the marketing which is so essential for attracting new chiropractic patients is frequently neglected or jobbed out to pricey -- and usually ineffective marketing organizations.
Nevertheless, the editors of ChiroMarketingGuide.com want to reverse that trend. The site was founded by James Mixon, a chiropractor in active practice in the Dallas/Fort Worth region, and Kerrin Kuntzman, a internet copywriter and on-line marketing specialist. The Chiropractic Marketing Guide is really a free resource for chiropractors who want more info about marketing and practice management. Within the web site, physicians can get the most recent information on a wide range of marketing strategies. Physicians on a budget will find plenty of free of charge guidance and inexpensive do-it-yourself-options.
Dr. Mixon sums it up this way, "As a new physician, it took me numerous years to find the proper marketing formula. I want to help other doctors wade through each of the bogus claims and locate strategies that really make a distinction."
Kerrin, the site's administrator, brings a special perspective from more than twenty-five years in sales and marketing. "From my expertise with Dr. Mixon, I know how busy chiropractors are. I know they do not have time to wade by means of pages and pages of useless hype. That is why we do our ideal to offer useful info and assistance that can be digested quickly."
The newly redesigned website tends to make it simpler than ever for physicians to locate subjects of interest. Regardless of whether a visitor it looking for information on efficient chiropractic ads, approaches to promote a practice locally, or assistance on establishing an effective website, there is an write-up to address the topic.
What subject interest physicians probably the most? James says it really is a toss up in between assistance on marketing to personal injury attorneys and MDs and their section on patient appreciation days. "Marketing to PI attorneys and MD can be a wise method to create an ongoing source of patient referrals. Alternatively, one of the greatest ways to improve patient retention and to marketplace certain goods and services is through patient appreciation days."
James and Kerrin emphasize that they want the web site to become an interactive resource for chiropractors. They invite you to cease by, take a appear around and share your opinions. Get more information by visiting http://www.chiromarketingguide.com.