Noida, UP India (PressExposure) June 22, 2011 -- Domino's Pizza launched its first store in Vizag. The store in Vizag, marked another milestone in Domino's Pizza's pan India expansion plans. With its finger firmly on the pulse of the collective palate of the nation, Domino's Pizza marches ahead, opening a string of stores in Tier II & III cities across the country including Calicut, Madurai, Gangtok, Raipur, Guwahati, Jabalpur, Patna, Bhubaneswar, Indore, Ujjain etc, consistently consolidating its market leader position.
Speaking on the occasion, Harneet Singh Rajpal, Vice President, Marketing, Domino's Pizza India, said, "Our market research establishes the fact that Pizzas are no longer seen as an alien food in India and we have seen that with the success of Domino's in every new city that we have entered."
Giving an insight into Domino's Pizza's success formula, Harneet revealed, "In smaller cities, dining out is a special occasion or an entertainment for the family & friends. Keeping this in mind our stores have been designed for a comfortable dine-in. However, even in such cities, home delivery as a concept is catching up fast, with the modern lifestyles on the rise. In Vizag too, we have launched with both the formats and we hope to do equally well in both."
Speaking on the occasion Ajay Kaul, CEO Jubilant Food Works Limited said, "Although our brand is dominantly present Andhra Pradesh, we are happy to start our journey in Vizag too as another step to reach out to many more cities in the state".
In keeping with its tagline of 'Khusiyon Ki Home Delivery' through great taste, best in class delivery, citizens of Vizag can now enjoy the world famous range of Pizzas, Pastas, Wraps, Garlic Bread sticks, Chicken Wings and Chocó Lava Cakes either in the comfort of their homes or at the store in Land Mark Building, Sampath Vinayaka Road. Both dine-in and delivery formats promise to delight the customers with delicious food and great service.
The overwhelming response the store has witnessed since its opening a few days back proves how popular Domino's Pizza is and the residents of Vizag can't seem to get enough of Domino's Pizza.