Earthmoving Equipment in Brazil - Market Opportunities and Entry Strategies, Analyses

Navi Mumbai, India (PressExposure) March 29, 2012 -- The report provides top-level market analysis, information and insights on the earthmoving equipment market in Brazil, including:

• Analysis of the earthmoving equipment market

• A comprehensive and country-specific analysis on market attractiveness, covering the key trends and challenges

• Detailed market sizes for a period of 10 years (2007-2016), including category level and end-user level analysis

• Insights into the regulatory framework, market entry strategy and competitive landscape relevant to the earthmoving equipment market


The Brazilian government has implemented various support schemes such as FINAME to encourage the growth of domestic businesses, especially those in the real estate and construction equipment industries. This scheme is expected to take the Brazilian earthmoving equipment market to the next level over the forecast period. Moreover, the 2014 FIFA World Cup football tournament is expected to have a positive economic impact of more than US$XX billion on Brazil's economy. The event is expected to bring approximately XX million tourists to the country throughout the tournament, which will drive the earthmoving equipment market in Brazil. Market Analysis


This report provides an extensive analysis of the earthmoving equipment market in Brazil:

• It analyses historical values for the earthmoving equipment market for 2007-2011, along with forecast figures for 2012-2016

• It provides analysis on the overall market, as well as individual values for the industry's key categories

• The report also details the competitive landscape and the market entry strategies of key businesses

• The report covers product innovation and marketing strategies

• The report briefly outlines the current regulatory framework in the market

Reasons To Buy

• Make strategic business decisions using top-level historic and forecast market data related to the earthmoving equipment market

• Identify the key market trends and opportunities for both existing companies and prospective new market entrants

• Assess the competitive landscape in the earthmoving equipment manufacturing to rental business, enabling the formulation of effective market-entry strategies

• Assess the growth opportunities and industry dynamics within key categories:Excavators, Loaders and Tractors

• Analyse the product innovation and marketing strategies in the market and the future outlook

Key Highlights


Table of Contents

1 Executive Summary

2 Brazilian Earthmoving Equipment Market

2.1 Market Environment

2.1.1 Macroeconomic indicators

2.1.2 Regulatory framework

2.1.3 Business and end user trends

2.1.4 Challenges

2.2 Market Size and Growth Potential - Overview

2.2.1 Production outlook

2.2.2 Demand outlook

2.3 Market Size and Growth Potential by Category

2.3.1 Excavators: demand and production outlook

2.3.2 Loaders: demand and production outlook

2.3.3 Construction tractors: demand and production outlook

2.4 Competitive Landscape and Market Entry Strategy

2.4.1 Competitive landscape

2.4.2 Market entry strategy

2.5 Product Innovation and Marketing Strategy

2.5.1 Customer segmentation

2.5.2 Business strategies

For more information kindly visit :

Earthmoving Equipment in Brazil - Market Opportunities and Entry Strategies, Analyses, and Forecasts to 2016: Market Profile


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Press Release Submitted On: March 29, 2012 at 5:00 am
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