Elkridge, MD (PressExposure) May 26, 2009 -- Women Impacting Public Policy (WIPP), the nationâs largest bipartisan womenâs business group, announced today that Gloria Berthold Larkin, President of Target Gov, has been named to WIPPâs Executive Advisory Board.
âWe are proud to add Gloria Berthold Larkin to our executive advisory board, as Co-Chair of the Procurement Committee,â said WIPP President and Co-founder Barbara Kasoff. âAs a strong business leader in the national womenâs business community, Gloria understands and exemplifies the importance in engaging women business owners in the political and public policy process and knows how legislation can impact a companyâs bottom line and ability to grow.â
As a member of WIPPâs Executive Advisory Board, Gloria Berthold Larkin will provide strategic counsel on strengthening the impact of women business owners at the federal legislative and executive levels, bring her unique perspective on top economic growth concerns to our nationâs political leaders, and activate this quickly-growing demographic.
Larkin is the President of TargetGov at Marketing Outsource Associates, Inc, a nationwide firm specializing in business development for both the federal and private sector markets.
âI am honored to help lead WIPP as an executive advisory board member,â said Gloria Berthold Larkin. âIn todayâs quickly-changing business environment, it is increasingly important that the nationâs 10.1 million women entrepreneurs have a role in the political process. I look forward to working with WIPP to ensure that voices of women small business owners are heard by those in public office.â
Since its founding in 2001, WIPP members have testified at numerous Congressional committee hearings on issues that affect the growth of women-owned businesses, particularly access to capital, tax reform, affordable healthcare, and federal contracting opportunities. Also, WIPP members frequently participate in roundtable discussions conducted by the Administration on the economic impact of public policies on business. In September, 2008, WIPP published the Economic Blueprint: the Women Business Ownersâ Platform for Growth, a bold, comprehensive set of public policy expectations on behalf of the women business owner community. It represents the voice and interests of women regarding the pressing business challenges that require actions by elected officials.
âNow that women have ownership in nearly half of all private companies and are growing faster than any other business demographic, the impact of women entrepreneurs on the political landscape is formidable. With involved business owners like Gloria on our executive advisory board, WIPP is leading the way to ensure womenâs voices are heard in the halls of Congress, the White House and federal agencies," said Kasoff.
Women Impacting Public Policy: Women Impacting Public Policy is a non-profit, national bipartisan group with over half-a-million members. WIPP is the collective voice in Washington, DC, for 48 national women and small business organizations. WIPP strengthens its memberâs participation in the legislative process, creates economic opportunities for members, and builds alliances with other small business organizations. Visit [http://www.wipp.org].