Dublin, Dublin Ireland (PressExposure) July 18, 2007 -- Despite many positive user feedbacks, some visitors of concert-tickets-deals.com had remarked that the amount of different ticket dealers to be found on the page was a bit confusing. These visitors suggested highlighting the best link on the whole site, so that consumers know where to start their search. As a reaction to these remarks, the developers of concert-tickets-deals.com marked a link on site's left margin.
This link leads to the section for Sold Out Tickets on My Ticket Market. Differing from other links on the site, this one does not open another window but transports users directly to the corresponding pages in the same window. This is a further means of underlining this link's recommendation. The other links on the site, that connect users to ticket retailers, use other windows for their destination source to facilitate navigation. As the makers are convinced of the source's navigation functionality, this security window does not pop up because users are not expected to get lost on the site. If users get lost on the other recommended sites, they simply close the additional window to return to concert-tickets-deals.com.
The developers of concert-tickets-deals.com justify their decision by referring to the interactive nature of the recommended section on My Ticket Market. On My Ticket Market, individual ticket providers compete for their customers by adapting their offers. Additionally fans can offer tickets they cannot use to other fans. Further, My Ticket Market guarantees delivery on time and a refund of the fees if a concert is cancelled.
The developers of concert-tickets-deals.com have followed their visitor's wishes in including the most recommended link. They agree with their visitors in the need of filtration and organization of search results to facilitate the search. Therefore, one highlighted link does not counteract the site's aim of providing its users with a range of different retailers but delivers an additional recommendation for people who cannot dispend so much time for searching and for those who easily get lost in a field where many providers meet.