Manchester, United Kingdom United Kingdom (PressExposure) November 02, 2007 -- The choice of location you make for your next conference may have a direct effect on whether or not your event is successful, according to the findings of a recent study released today which indicated that delegates are becoming more discerning in their scrutiny of conference venues.
In the study conducted on behalf of conferenceinnorthwest.co.uk, a UK based conference hire and booking facility, it was found that delegates generally had a better all-round conference experience in locations that were easily accessible and adequately equipped for the event. The study also reflected that delegates that are required to travel further have a relative negative perception of the outcome of the event, suggesting that location may now be more important than ever in choosing a suitable conference venue.
Mark Webster of Conference in northwest [http://www.conferenceinnorthwest.co.uk/] attributed the growth in technology and an upsurge in competition within the conference hire sector as the main reasons behind the findings, suggesting that delegates are becoming more strongly swayed by efficient proceedings at the events they attend.
"Over the last few years we've seen the range of facilities on offer at conference venues up and down the country skyrocket. Whilst I agree that this can only be a good thing for business, and for the future of the conference planning industry, it has created a certain sentiment amongst delegates that demands simplicity, efficiency and effectiveness from the actual conference logistics. In other words making the wrong decision in selecting a venue that is inadequate, be it through faulty technology or simple size and space reasons could be fatal to the health of your event.
People in business now demand quality from their conferences. After all their time is precious and they don't want to feel like it's a waste. It's really not surprising to see that the wrong venue can leave delegates with a negative impression of both the event and the organization behind it."
With reliable public transport links to the area, the north west of England has come out as one of the fastest emerging conference regions in the UK, with businesses and organisations of all sizes choosing to move to a more central geographic location in order to accommodate delegates. In addition to that the UK conference market is continuing to grow and develop, looking set to thrive over the coming years.
Additionally the level of competition across the UK between conference facilities of all shapes and sizes means that the event planner is more likely to discover a venue that services the needs of all parties involved.
About Conference in northwest:
Conference in northwest [http://www.conferenceinnorthwest.co.uk/] is an online conference venue booking service and directory, charting the widespread availability of conference facilities in the north west of England, and further throughout the UK. Partnering with the venue providers, conferenceinnorthwest.co.uk brings prospective buyers in touch with the holders of each particular venue to create a mutually beneficial business proposition through its directory website.
Mark Webster Conference in northwest [http://www.conferenceinnorthwest.co.uk/] 227 Bury New Road Whitelfield Manchester - M45 8GW