New York, New York (PressExposure) April 12, 2012 -- As it happens at the start and end of every century, this one has been no exception in bringing the change in various long standing trends. If you have noticed the change in the way people dress, talk and behave you would also have noticed the way they shop these days. Now customers mind shopping the regular products and want to go with something extraordinary.
Jewelry shopping has equally been affected by such changes and now shoppers look forward to gemstones rather than precious metals. And this is why sapphire rings are popular than diamond rings.
As an increasing number of customers know want to pick gemstones there are only a few websites that can offer the deals that you are looking for. This is why GemsNY has been extremely successful in catering to the demands of its customers because it stocks the finest sapphire rings and has the largest online catalogue on its website. This jewelry store is based in Manhattan and has served its customers from the same location for more than two decades.
"We have been in business for years now and have seen the trends change significantly. Earlier we had a limited customer base as people were more infatuated with diamonds, pearls and gold. But now as they want to try unusual jewelry, gemstones are back in spotlight and sapphire rings have started selling like hot cakes. Our years of experience and sharp craftsmanship have helped us reach the top of the charts of customers looking for gemstone jewelry." states the CEO at GemsNY.
GemsNY has been trusted by thousands of jewelry seekers and it has been successful in meeting their demands. Quality service, timely delivery and reasonable cost all speak in favor of this web store and it is recommended to customers for a penchant for sapphire rings.
For more information visit - http://www.gemsny.com