Gitanjali Group Selects SAS Visual Analytics to Drive Improved Decision Making

Mumbai, India (PressExposure) April 03, 2013 -- Gitanjali Group, the world's largest integrated diamond and jewelry manufacturer and retailer, will use SAS Visual Analytics to explore and analyse business data such as supply chain and profitability metrics.

With the adoption of this high-performance analytical solution, Gitanjali Group expects to enhance decision making and widen the acceptance of advanced analytical modeling within the organisation. Users can explore data and execute analytic correlations on massive data, rapidly in just minutes or seconds.

Gitanjali Group expects to streamline its operational and supply chain processes by using SAS High-Performance analytical solutions. Additionally, with SAS Visual Analytics, business users at Gitanjali Group will have easy and instant access to reports via the Web or mobile devices.

"Gitanjali Group was established in 1966 and since then we have travelled on an excellent growth path. At Gitanjali, we have always leveraged technology to overcome business challenges and deliver value to customers. With SAS Visual Analytics, we can simply drag and drop business parameters to quickly generate insightful visual reports and manage the demand and supply chain across various brands", said Sam George, Chief Information Officer, Gitanjali Group.

"Gitanjali Group, a world-class jewelry retailer and manufacturer, selected SAS Visual Analytics to increase data-driven decision making and facilitate breakthrough business outcomes. That is significant;" said Sudipta K. Sen, Regional Director - South East Asia, CEO & MD, SAS Institute (India) "As it continues its rapid growth, the decision by Gitanjali Group to place its trust in SAS Visual Analytics affirms the value of this powerful solution."

To experience how SAS Visual Analytics provides powerful visualisation in a self-service environment please try an online interactive demonstration.

About Gitanjali Group:

Gitanjali Group is the world's largest integrated branded jewelry manufacturer -retailer with sales over $2.5 billion. Established in 1966, today its activities are spread across the entire value chain from rough diamond sourcing, cutting, polishing and distribution, and jewelry manufacture, to jewelry branding and retailing gold and diamond jewelry in India and abroad.

The Group pioneered jewelry retail revolution in India by launching Gili way back in 1994. It today owns and distributes eight out of the top ten jewelry brands in the country including Gili, Nakshatra, Asmi, D'Damas, Sangini and Diya. Over the last two decades, the Group has expanded its operations in USA, UK, Belgium, Italy and the Middle East to China, Singapore and Japan.

Today the Group owns a large retail chain in the US, Samuels Jewelers Inc.; and has acquired a number of premium brands such as Stefan Hafner, Valente, Io Si, Poratti and others in Italy, and has a fast developing presence in China, the Middle East and other new markets.

About Ketchum Sampark

About SAS:
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 60,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world The Power to Know. SAS has been in India since 1997. SAS India operations are headquartered in Mumbai with regional offices in Bangalore, New Delhi and Pune. SAS works with organisations across Industries and offers them Analytics & Business Intelligence to fuel innovation and meet their business objectives. Year on year SAS has been leading the Advanced Analytics market in India with majority market share. It has also been awarded as one of the best places to work for by the Great Places to Work institute. Information on SAS India operations can be found at http://www.sas.com/india

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Press Release Submitted On: April 03, 2013 at 7:01 am
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