Mumbai, India (PressExposure) June 28, 2011 -- Outdoor advertising industry shows powerhouse performance this monsoon, heavy-weights of every sector takes ooh route to capture market.
The monsoon season of India brings new advertisers for outdoor industry, vast variety of packages are being offered at cutting edge price for active brands in sectors such as Automobile, Real-Estate, Telecomm, Electronic Products, FMCG, Accessories, Films and Entertainment industry.
Global Advertisers the prime owner of strategic Hoardings in Mumbai has designed special offers for each sector as this is the time when a Mumbaikar faces heavy traffic jams on roads and likes to spend time out-of-home. Innovative approach with excellent media mix plans to reach target group of consumer becomes usual in monsoon season. The agency has already spread arms in Mumbai Suburb from Bandra to Dahisar by means of adding new sites in its portfolio to serve clients extensively in Western Suburbs. Hrithik Roshan starring show of Star Plus "Just Dance", Reality shows of Zee Networks, Fictions of Sony or movie promotions of Sony Pix, Star Movies and HBO, the entertainment industry is a big spender on outdoor advertising this monsoon.
After thorough research and analysis on the strength and weakness of campaigns done in rainy season, the agency has made distinguish factor and took special efforts to focus on the attention grabbing technique of the campaigns. Pole kiosk, Bus shelters are excessively used by consumer products where the traditional hoardings are still favorite to all brands.
Global Advertisers, MD, Sanjeev Gupta says "Mumbai Rains are very challenging period of our business therefore we provide competitive solution to brands by offering customized, rotational and annual plan to them for rain campaigns."
The team of professionals at Global Advertisers understands the trend of the market, brands and their TG. Therefore, we have special offerings of Hoardings, Bus Media, Airport media and BTL activities for advertisers.