New York, (PressExposure) August 11, 2012 -- Founded by the Curators of haute parfumerie MiN New York in SoHo New York City, a private assembly will take flight this Fall. Fragrance Flight, the most exclusive olfactory club in the world, is by-invitation, for scent connoisseurs only.
Built upon a foundation of fifty highly respected International olfactory and luxury experts (industry professionals, perfumers, journalists, and bloggers), Fragrance Flight's immersive platform fuses the best features of popular social media hubs (Pinterest, basenotes, nowsmellthis, Facebook, etc.) with traditional members-only social clubs.
"We stand on the threshold of a fragrance revolution. It's important to lead and serve our passion with other experts who genuinely care. Transforming virtual community islands into tangible, authentic moments centered on sensory exploration and curated lifestyle will facilitate how we gather, share, learn, and grow together. Fragrance Flight is custom tailored to serve the needs and desires of individuals who are serious about scent," said Founder Chad Murawczyk.
"Communities are all about the people involved... By transcending organizational structures and boundaries, our influential collective will nurture and grow via diverse experiences, perspectives, and talents," said Murawczyk.
Exclusivity reigns supreme at Fragrance Flight. Members will share privileged access and discovery portal for curated information, resources, goods, services, events, and experiences from around the world. A feature-rich interactive world, some Fragrance Flight features include:
a fully searchable database of perfumers, notes, tips, and over 10,000 fragrances.
industry buzz, article, videos, podcasts, events, & reviews.
ever evolving collection of perfumes, including the latest and most compelling new launches.
each member will enjoy curated discovery of five amazing niche scents centered around a theme sent direct to their home each month (inclusive in the membership due.)
exclusive opportunities to engage with each other and with International thought leaders and true creators, the heartbeat of the perfume world. contests & rewards.
flash deals & perks to perfumes, extraordinary events, workshops, culinary, wellness, entertainment, & artistic experiences.
About MiN New York
Founded in 1999 by Chad Murawczyk, SoHo New York City's MiN New York creates and curates niche products from around the world. Home to rare perfumes and a treasure trove of scents, a specialist is assigned to each new guest upon arrival at the atelier. Named as a TOP 5 PERFUMERY IN THE WORLD by Basenotes Reader's Choice Award, MiN New York is known for its bespoke shopping service, timeless grooming products, the art of living, sensory events, and dear old things. Curators Chad Murawczyk and Mindy Yang also consult on luxury trends, scent marketing, and brand experience design.