New York, New York (PressExposure) November 26, 2012 -- Good news coming from Sahara Media: The online trade publication serving affluent readers in New York, Charlotte, Detroit, and Philadelphia has boost its readership. Says HONEY's Creative Director ELSWEET RUFINO.
The fact that HONEY Magazine has doubled the number of readers since its online relaunch is a clear sign of the ongoing growth of our affluent reader. Our recent decision to devote additional editorial features to the brand extensions of the celebrity in addition to content on celebrity business ventures attributed to this increase growth.
The numbers reflect Web users, as well as subscribers on e-readers such as Amazon.com Inc.'s Kindle.
About Sahara Media
Located in New York City, Sahara Media, Inc. purchased Honey Magazine from Vanguard Media in 2005 after six successful years of newsstand growth amongst the 18-34 female multi-cultural market.
To date, Honey is the largest selling magazine in the 18-34 African American female demographic, having reached a readership of 1.5 million through Honey's loyal consumer base, brand awareness, foundation of advertisers, and proven editorial formula.
Honey was the first magazine to feature the largest array of multi-cultural cover models from Beyonce, Tyra Banks, Jennifer Lopez, Pink, Mary J. Blige, Lauren Hill, Gabrielle Union, Jada Pinkett Smith, Lil' Kim, Boris Kodjoe and LL Cool J to Lisa Left Eye Lopez and Aaliyah. For more information, visit www.honeymag.net.