Gurgaon, India (PressExposure) December 23, 2009 -- Speaking about IFFCO Tokio's future plans for Tamil Nadu, Mr. N K Kedia, Director - Marketing, IFFCO Tokio General Insurance said, "IFFCO Tokio is focusing at tapping the largely unexplored rural market with specially designed products, which serve the requirements of the rural population. In this effort IFFCO Tokio is joining hands with the District and State Cooperative Banks in making these products available to the rural customers.
As a first of the many tie ups to come, ITGI has entered into a strategic alliance with the Tamil Nadu State Apex Co-operative Bank (TNSC Bank) yesterday, the 20th August. Under this referral agreement, IFFCO Tokio will be able to reach out to over four lakh strong customer base spread across forty-six branches of the Tamil Nadu State Apex Co-operative Bank. Our innovative insurance products have been successful in the past and we are confident that with our continued service excellence, we will continue to see huge success."
"We are thankful to the State Govt. particularly the Cooperative Department for providing us support and we hope to further accelerate the cooperative movement in the state,.", he added.
IFFCO Tokio is also part of the consortium of Insurers who are part of the prestigious "Chief Minister Kalaignar's Insurance Scheme for Life Saving Treatments" and are participating to the extent of 12.5% of the scheme.