Illinois, Glenview (PressExposure) January 28, 2012 -- So many businesses use a free website builder to put together a cookie cutter website and then leave their website alone for years and expect it to bring them business. Unfortunately that's not how the internet works and that certainly isn't how internet marketing works.
There's dozens of different things we can do for Internet Marketing for Small Business, but it all starts with having a solid, well built, well coded website. Chances are if you have a cookie cutter, basic free website then there isn't much we can do to market it. Surprisingly a professional, properly coded, and well designed website can cost as little as $500 but can make an enormous difference in your website conversions and website leads. After the website is properly setup and designed it's important to market the website. Usually the starting point for instant traffic is Pay Per Click marketing, but this can get very expensive very fast. This is why we believe SEO is a key aspect of internet marketing for small business. SEO is the process of optimizing your website both on and off the site to rank well in search engines. SEO can deliver thousands of free clicks per month to your website and send you an enormous amount of new leads and clients.
After SEO we usually recommend email marketing as this is critical as well to keeping current clients and gaining new ones. Email marketing can be as simple as a newsletter once a month just to remind everyone about your business. A simple newsletter might include information like special offers you have or seasonal items you are offering. This will remind people of your business and keep them coming back to your website.
From here, internet marketing for small business could be finished, but you could also continue on with social media marketing on sites like Youtube, Facebook, and Twitter. You could also continue with marketing conversion optimization, which is the process of testing a website to formulate a layout and design that delivers the highest conversion rate possible.
Most small businesses don't do anything about their internet marketing because they either don't know how, don't know a business to handle it for them, or think it's too expensive. Basic Internet Marketing for Small Business campaign can cost as little as $2,000 spread out over 6 months and can deliver tens of thousands of dollars in added revenue to the business. It's important to invest a little money into internet marketing for your small business because it truly can make a world of difference in your overall bottom line.
Log on to http://www.simpleseogroup.com/internet-marketing-for-small-business/ for complete information!
Simple SEO Group
Mail: PO Box 3041
Glenview, IL 60025