Bengaluru, India (PressExposure) March 12, 2013 -- Targeting the fitness market of school-going children, the largest educational ecommerce store KOOLSKOOL has announced its new range of running shoes and accessories. With this, the company has also released an exclusive range of high-quality accessories for running and fitness. The catalogue includes running caps, capris, shorts, and other clothing for optimum protection and workout.
The move is in sync with the website's overall aim of being the dominant one-stop provider for all needs of students under 20 years of age. At a time when education is seen as little more than classroom teaching and homework, http://www.KOOLSKOOL.in looks determined to rewrite the rules of the game.
The company's founder, Suhas Dutta said in this regard, "Today education has become very demanding, and so there is a need for students to understand the importance of fitness. I think for best results, parents should educate them during the formative years. Being in a fit condition will help students do better in academics and place the right foundation for a healthy life."
The company's management added that more exciting announcements are in the making.
About the company:
KOOLSKOOL is the most popular online destination for everything related to school-going children: books, sports and fitness goods, educational CDs, games, electronic gadgets, toys, and more. It was the first company to offer an affiliate model for individual schools, with the singular aim of unifying the highly fragmented school market in India. The website is known for its exhaustive offering and exciting offers for both students and institutions, besides ensuring at-the-doorstep delivery.
About the founders:
Suhas is a global professional with over 20 years of experience in retail, management consulting, and IT strategy. He led the retail practice across Accenture's global delivery center network, and has collaborated with numerous Fortune 100 companies in the retail industry, such as Dabur, Aditya Birla Retail, and others.
With over 14 years of experience in high-end technology, Vyom worked as director of technology for Position2 Marketing. He specializes in web marketing and online marketing solutions.