Lenexa, KS (PressExposure) September 26, 2013 -- After four years of development and beta testing, Keywest Technology has officially launched Breeze Digital Signage, a hybrid cloud solution that reduces the expense and complexity of owning and managing digital signage systems.
"Keywest Technology is crossing a significant threshold with Breeze by offering a cloud-hosted digital signage solution that packs the features and functionality of our traditional hardware- and software-based digital signage solutions into a robust Web-based platform," said Nick Nichols, president of Keywest Technology.
One of the major innovations of Breeze Digital Signage is its ability to scale from a pure software-as-a-service with zero hardware costs all the way to a "private cloud" solution that resides on local servers. This hybrid approach enables Keywest Technology to work hand-in-glove with business management's operational needs, offering one of the most flexible systems on the market today.
Taking advantage of its hybrid flexibility, Breeze customers may choose a complete turnkey package, including hardware, custom creative programming, installation and a multitude of Keywest Technology services tailored to meet business objectives and goals. Conversely, Breeze may simply be used as a service (SaaS) where clients take on the creative design, hardware integration, server maintenance, system installation, etc. or, anything in-between.
Breeze provides operational ubiquity by being compatible with today's most popular Web browsers, including Internet Explorer 10, Google Chrome, Mozilla Firefox, with other HTML 5-capable browsers being added on future software updates. Breeze is also indifferent to computing platforms. It can be accessed and controlled from popular computer operating systems, e.g., Windows, Mac and Linux.
Breeze offers professional digital signage management tools via a Web browser, to build and schedule effective digital signage communications quickly and easily. Breeze provides administrative privileges, allowing organizations to delegate specific content management responsibilities while maintaining overall control of content.
Once administrators and users login to Breeze Dashboard via a secured browser connection, they have access to a variety of powerful built-in tools to manage and schedule digital signage content quickly and easily. They include: a media scheduler, a playlist preview window, a timeline, RSS creator, report creator, nested playlist editor, approval queue and an events tool.
In addition to these management tools, Breeze Digital Signage also includes a rich complement of widgets that make it easy to add clocks, calendars, weather data, Twitter feeds, RSS feeds, streaming video, Facebook content, Sales Force CRM events and QR codes to digital signage screens. Many more content-sourcing widgets will be added with system updates at no charge. Also, custom widgets are available that are tailored to individual needs of businesses who would like to display unique information on their digital signs.
Upgrading and scaling Breeze is easy for users as well. Since Breeze is fundamentally a software-as-a-service offering, users don't need to buy new costly computers or software every time they need a new feature. Rather, Breeze users can order custom widgets to aggregate private or syndicated data to achieve communication goals. Likewise, users are not locked into a specific service plan and are free to modify, or upgrade, their bandwidth and storage usage as required to "right-size" the system to their needs.
"Everything about Breeze removes cost and complexity from digital signage," said Nichols. "Giving users the chance to change bandwidth and storage requirements as needed is another example of how we have strived to eliminate unnecessary expense from digital signage."
Keywest Technology gives Breeze users two alternatives to support media playback. The company is making available a thin, VESA wall mount player optimized for digital signage playback, which runs the reliable and secure Linux operating system. Breeze users can also choose a virtual media player that works with any display devices that support HTML-5.
Breeze is available immediately through authorized resellers, channel partners and Keywest Systems Group. For more information about Breeze Digital Signage, go to http://www.breezedigitalsignage.com/