Kolkata, India (PressExposure) July 22, 2011 -- Communication is an important business function, because without communication a business cannot acquire new customers. The success of a business therefore depends on its ability to communicate effectively with the target audience. In this age of excessive competition, it isn't easy to communicate, as people tend to ignore all forms of promotional content. So in order to communicate successfully, a business must distinguish itself from competition by conceptualizing smart promotional content - capable of causing intrigue in the minds of the audience.
Incorporated in July 2010, Kontriga is a copywriting and instructional design service that creates impactful promotional content and instructional literature for businesses. Their talented and experienced team intricately engineers each aspect of the content - keeping the target audience in mind.
Kontriga provides following services:
This includes inciting web content, branding concepts and sales copies.
Promotional literature such as white papers, case studies, press releases, reviews and blog articles, help in highlighting the USPs of a product/service.
With high quality instructional literature, businesses can give their customers a hassle free user experience. Well written product manuals and user guides enable customers to derive maximum benefit from products/services.
Kontriga also undertakes market evaluation and feasibility research projects.
In order to deliver high quality content, Kontriga follows a unique two step process, which involves content conceptualization and message formation. Their unique strategy ensures that the result is well formed and end-user oriented.
The company's unique methodology also ensures that the content is free of errors. Every piece of content is subjected to a lengthy review process which checks for language errors, logical errors and implicational errors. They even subject their work to a joint critical review, before it is released to the client.
Kontriga is based in Kolkata - India, and their conceptualizers collaborate with clients over phone or internet. They even travel to client location, if required.