Miami, Florida (PressExposure) May 16, 2012 -- "Surviving The Game How To Succeed In The Music Business", is a survival guide on how to navigate the rapidly changing landscape of the music industry. With record labels, music retailers, and music publishers hemorrhaging money in efforts to compete with Apple's iTunes, Facebook, and file sharing, new opportunities have risen for independent artists, producers, writers, and labels to make money and succeed in the music business.
"The music business is in complete shambles. At the end of the day, artists have to take their careers in to their own hands if they want to make money and be successful. When I got into the music industry I couldn't find any books that explained how the business side of music worked without being over complicated or confusing; so I decided to write my own for people like me," says King.
Written in a witty, in your face, take-no-prisoners language, King shares his twenty years' worth of wisdom with tales from his personal experiences in the music industry. In "Surviving The Game How To Succeed In The Music Business", you will learn how to market and promote your music online, use social media to build your brand, understand music publishing, make money without having a record deal, set-up your own digital music label, and much more.
Music is a business. That's what this book is all about. For a whole host of justifiable reasons, there have been numerous other books that have been published about the "talent side" of the music industry. What distinguishes this book is the author's firsthand experience in the industry from both the talent side and the business side. Artists from all genres of music, managers, producers, A&R directors, entertainment lawyers, PR consultants, label executives, and the public at large will benefit immeasurably from reading and studying King's advice and good counsel.