Bridgewater, NJ (PressExposure) March 15, 2011 -- Lexus has made a multi-year renewal of its partnership with the USGA.
Lexus dealers in Essex are very pleased that Lexus has renewed its partnership with the United States Golf Association (USGA). This multi-year agreement ensures that Lexus will remain the sole automotive partner of the USGA and the official car for the U.S. Open and Amateur events.
Golf is important to many owners of Essex Lexus cars and these owners are glad to see that Lexus supports their passion. David Nordstrom, vice president of marketing for Lexus, stated that the multi-year renewal of the partnership shows Lexus' commitment to both the game of golf and their relationship with the USGA. Nordstrom says that the USGA shares Lexus' philosophy of supporting their customers' passion for golf.
Lexus provides vehicles to USGA players and officials and provides a pavilion at the championship events. The pavilion has Lexus vehicles on display and provides autograph signings, opportunities for fan photographs, visits with golf legends, and displays of golf artifacts.
In addition to working together at the competitions, Lexus and the USGA have provided generous financial support for the last few years to the "Hook a Kid on Golf" program - America's most comprehensive national youth golf program. This program provides youth with access to the game of golf and helps them understand the rules, etiquette, and history of the game.
Lexus dealers in Essex are proud of Lexus' partnership with the USGA. They believe that many owners of Essex Lexus cars feel as strongly as they do about providing opportunities to youth and supporting the game of golf.