Gainesville, FL (PressExposure) June 02, 2011 -- Local Entrepreneur Discovers Huge Marketing Mistakes That Local Companies Make, Reveals Secrets Of Online Success To Gainesville and Entrepreneurs.
Garry Cooper wonders why Gainesville businesses are paying big bucks for marketing that aren't working for them. 'I spent many years trying to make heads or tails out of all the information regarding how to get businesses more customers'.
Garry has worked the last year and half helping Gainesville area businesses learn how to use local search marketing to make more money, spend less money on advertising, and get more customers.
"The success of any business depends on it's marketing. Over the next two years, 72% of all offline businesses, will move the majority of their marketing online. Sixty percent of businesses find online marketing more efficient and profitable than traditional marketing methods, and 74% of business plan to increase their online spending over the next three years."
Among his suggestions for creating a profitable marketing plan:
1.) Make sure that your website is search engine optimized. Many designers will use Flash websites, and what you don't know is that the search engines won't index Flash sites, so you will never be at the top of the Google search results if you are using a Flash site.
2.) Always have a customer information capture form. Called an 'opt-in box' in Internet Marketing lingo, this is part of an 'auto responder' which gives you a form to collect your visitors contact information.
3.) Other Search Engine Optimization tips include doing proper keyword research to build your site according to the search terms that people would be using to look for you, posting content in the form of 'articles' with those keywords on your site, and naming your pictures with your keywords.
If you're interested in more client getting strategies, please visit [http://www.marketing-gainesville.com]
Innovative Enterprise Solutions 7005 NW 52nd Dr Gainesville FL 32653 United States (352) 281-0437 [http://www.marketing-gainesville.com]