Silkeborg, Danmark (PressExposure) March 06, 2012 -- Lumber shirts have found their way onto store shelves amongst workwear. A shirt with a long history and attitude.
The shirt is part of MASCOTs new series MASCOT®ROCKS which portrays a rough and ready, casual style with a twist of current fashion. The fashion-conscious craftsman who wants to give his workwear an extra edge will feel good in MASCOTs version of these lumber shirts.
Symbolic of hard work
MASCOT has brought lumber shirts back to their original starting point - the hard-working man in a masculine universe. The characteristic squares in the shirt are historically several hundred years old, and are particularly known from the lumberjack industry in America. The shirt, a symbol of hard work, nature and masculinity, has become a recurring fad and has been part of various movements within society and culture.
Your new alternative
The shirts are made of pure cotton and therefore and both comfortable to wear and suitable for many situations. Use MASCOT® Kingman as an alternative to long-sleeved T-shirts, polo shirts or sweatshirts - perhaps with a gilet on top of it - to get the complete MASCOT®ROCKS look. During the winter months you can use it indoors or as a middle layer for your outdoor clothing. In spring and summer it is ideal as outer wear on cool days.
Match this item with jeans from MASCOT® ROCKS and you're either ready to step into spring in the workplace or to a boys night out with friends.
MASCOT® Kingman shirts are in stores from February 2012.
MASCOT® Kingman shirt is 100% cotton, has a hood, red pull cord, continuous zipper and print on the left side.
Mascot International A/S is an international, family-owned business, which develops, manufactures and markets high-quality workwear and safety footwear for craftsmen and industry. For many years, the company has experienced rapid growth in turnover as well as revenue. At present, we have a staff of more than 1900 competent and committed employees in Europe and Vietnam as well as a great number of workers in sewing factories in the Far East. MASCOT is market leader within workwear in Denmark and among the leading brands in Europe. MASCOT was awarded the »Product Quality Leadership« among 750 European manufacturers of workwear.