Usa, (PressExposure) September 11, 2008 -- MSA members are featured in a new article about âgreenâ gift ideas in SHOP AMERICA magazine. The article includes products available from several of the Associationâs Museum Member stores. SHOP AMERICA magazine is the publication for travelers who love to shop, and reaches more than 100,000 domestic and international travelers, tour operators and travel partners.
Green trends continue to permeate all facets of our lives; eco-fashion and eco-friendly products are the current rage. Museum stores are known for carrying unique, high-quality items and the museum store community is on the leading edge of the green movement with many stores showcasing environmentally conscious gifts and products.
MSA has partnered with the U.S. Cultural & Heritage Tourism Marketing Council and Shop America Alliance to increase public relations for museum stores and the cultural commerce industry.
âOur relationship with Shop America gives our members access to the travel trade and shopping market. Articles in SHOP AMERICA magazine regularly promote museums as tourism destinations and their shops as ideal venues for distinctive and unusual products and gifts,â says MSA Executive Director Beverly Barsook. âMSA is proud of the growing eco-friendly movement within our member institutions.â
MSA is a nonprofit, international association organized to advance the success of museum retail professionals. By encouraging high standards of professionalism, MSA helps cultural commerce professionals better serve their organizations. For more information about MSA please visit http://www.MuseumStoreAssociation.org