Renton, WA (PressExposure) February 09, 2012 -- Erado, the nation's leading compliance and archiving firm in electronic communication, today announced an exclusive multi-year agreement to provide social media compliance services to M Holdings Securities, Inc. ("M Securities"), the exclusive broker-dealer of M Financial Group (www.mfin.com). M Financial is one of the nation's leading financial services design and distribution companies, serving the insurance, investment, and executive benefit needs of ultra-affluent individuals, corporate executives, successful entrepreneurs, and Fortune 1000 companies through a network of more than 130 Member Firms in 36 states and Canada.
With the implementation of Erado's social media services, M Member Firms have the ability to utilize social networking sites such as LinkedIn, Facebook, and Twitter-within the compliance guidelines set forth by FINRA-to engage with clients and expand their presence on the Internet. Erado is pleased to deliver compliance services for M Securities to track and store the social media activity of Member Firms.
"At the end of the day, Erado's purpose is to help our customer define, deploy, and defend their social media policy. We are just now starting to see the financial services industry begin to use social networking sites," said Craig Brauff, CEO of Erado. "Once you decide to move into social media, you need to get compliance involved, and compliance concerns are real. FINRA's regulatory notice 11-39 requires diligent capture, record keeping, and supervision of social media content, especially posts and updates made from mobile devices. We're very excited to be working with M Securities and the Member Firms of M Financial."
Ken Ehinger, President & CEO of M Securities, added, "In an environment where the potential benefits of social media can be challenged by regulatory requirements, Erado provides the clarity we need. We look forward to connecting our Firms with Erado's compliance services and insight, and exploring opportunities to support Member Firms as they develop and implement social media strategies."