Hicksville, New York (PressExposure) March 01, 2012 -- Magento development is the buzz word for e-commerce developers. E-commerce sites demand high flexibility to accommodate the business dynamics across industries with varying firm sizes. An e-commerce platform must come with all the necessary tools that can be selectively added to an e-commerce website to get the desired functionalities and Magento development offers an effective solution with Magento integration modules. These integration modules can be selectively integrated in to an e-commerce site. Magento integration covers a total of ten different categories including, CRM, shipping & payment, accountancy and social media integration to name a few.
Almost every category listed under magento integration has more than 15-20 integration tools. The tools vary with respect to the complexity of functionalities. Often the price of the application is proportional to the complexity of the integration module. For example, 'vtiger connector', a module that gives entire integration of the vtiger database with a magento powered e-commerce site is robust and comes for a hefty $249. It is most likely that a large enterprise handling mammoth CRM queries will opt for such modules in their e-commerce sites. On the other hand, small and medium enterprises can go for something like the 'Zopim Live Chat' CRM module offered by magento. 'Zopim Live Chat' is a free module that allows owner of the e-commerce site to do live chats with their customers. Speaking about demand patterns, Jayneel Patel, Managing Director of Openxcell Technolabs iterated "The module integration demand patterns vary greatly with the size and nature of the company.We are always challenged to give the with the least expenditure in magento development".
The success of magento integration can also be traced by the availability of free modules across all functional categories. Almost half of all the modules in each category are free. For example if we consider social media integration in magento, we find applications like 'Facebook products Tab', 'post affiliate post connector' and other free applications. These applications might come with lesser features but are highly specific in nature. On the other hand, a developer may select paid applications like social login from magneto integration store to create 'a bit fancy' e-commerce site which would allow users to log-in into the e-commerce site with Facebook or Google credentials.
With magento and its wide spectrum of integration modules, it is always advantageous for a magento developer to strategize and execute the e-commerce website. Magento has successfully capitalized on segregating modules and creating a wide spectrum of modules with a varying price range. Taking this into consideration, magento stands out as the best e-commerce tool and most likely to retain its position among its competitors.
OpenXcell Technolabs is a premier web development company specializing in developing customized e-commerce websites with magento. Their focus on providing quality e-commerce solutions and maintaining high standards has earned them Magento Bronze Solution Partnership. The company will showcase its expert services at the upcoming IT trade show, CeBIT 2012 to be held in Hannover, Germany all through from 6 March to 10 March 2012.