Bangalore, India (PressExposure) March 22, 2011 -- The word Prothsaahan derives its meaning from Devanagiri which means "Encouragement". The institute provides the best opportunity for all management students to showcase their skills in management through intercollegiate management fest Prothsaahan-2011.
It is the perfect interface of industry & education sector. This fest concentrates on uplifting our culture by naming the fest as well as events in Sanskrit.
The various events which will be conducted are:
1. Samshodhana - Product Launch
2. Koushalya - Ad-copy design
3. Medhavi - Business quiz
4. Subhasha - Marketing event
5. Chanakya - Finance event
6. Sambhandha - HR event
7. Shringarika - corporate fashion show
8. Samartha - Best manager
We hope all the students will have a wonderful time by being a part of this fest and making it a grand success. Approximately, around forty colleges with eight students each are likely to participate, from all corners of Karnataka. Further, around ten sponsors are likely to exhibit their products/services in this mega get together.
1. SAMSHODHANA- (Product Launch):
The debut of a product into the market. The product launch signifies the point at which consumers first have access to a new product.
2. KOUSHALYA - (Ad-copy design):
Text of a print, radio, or television advertising message that aims at catching and holding the interest of the prospective buyer, and at persuading him or her to make a purchase all within a few short seconds.
3. MEDHAVI - (Business quiz):
A Business quiz is a form of game or mind sport in which the players (as individuals or in teams) attempt to answer questions correctly. A quiz is also a brief assessment used in education and similar fields to measure growth in knowledge, abilities and/or skills.
4. MARKETING EVENT (Subhasha):
Designing or developing a 'live' themed activity, occasion, display, or exhibit (such as a sporting event, music festival, fair, or concert) to promote a product, cause, or organization. Also called event creation.
5. FINANCE EVENT (Chanakya):
A Finance event means planning, organizing, directing and controlling the financial activities such as procurement and utilization of funds of the enterprise. It includes each and every aspect of financial activity in a business.
6. HR EVENT (Sambandha):
Human Resource Events is the organizational function that deals with issues related to people such as compensation, hiring, performance management, organization development, safety, wellness, benefits, employee motivation, communication, administration, and training.
7. CORPORATE FASHION SHOW (Shringarika):
The Work wear and Corporate Clothing Show is the perfect event for reaching an international market.
8. BEST MANAGER (Samartha):
A best manager is the person responsible for planning and directing the work of a group of individuals, monitoring their work, and taking corrective action when necessary. For many people, this is their first step into a management career.
General rules/ information:
Max 15 members per team and Max 2 teams per college.
Participation fee for overall events is Rs 500 per team, per event is Rs 150 , payable in cash or DD ( DD in the name of Principal DBIT, Bangalore) only. Write us for further queries at firstname.lastname@example.org.