Leeds, United Kingdom (PressExposure) December 17, 2009 -- Traditionally a high-spending time of year, people are turning in their droves to do their Christmas shopping online and the figures beat those of last year by quite a considerable amount. According to figures from the ReD (Retail Decisions) at 13:34 on Monday 7 December shoppers spent a massive Â£1.4 million in one single minute on online shopping. Dubbed Manic Monday, this is up 61% from the same minute 1 year ago, and during the hour from 13:00, sales hit their highest peak of Â£33m, which was 21% higher than last year.
These figures are testimony to not only the convenience of shopping online but also to the savings customers can make when the overheads of retail premises are taken out of the equation.
With the massive increases in online traffic, ecommerce websites need to be able to differentiate themselves in order to stand out in the ever-crowded online marketplace - whether it is through promotions, unique product offerings or significant savings, they need to be able to offer their customers exactly what they are looking for and quickly!
It is this concept, which has driven the development of The Office Supplies Supermarket website. Rather than a site akin to a warehouse full of office products, they recognise that consumers need detailed information, particularly when making costly purchases and this information needs to be accessible. Specialising in office products allows for this level of information and product choice, plus with the backing of strong buying power, the issue of cost savings has been ticked too.