Rochester, MN (PressExposure) December 10, 2011 -- Mobile Marketing Unlimited today announced the launch of a new mobile marketing campaign management for car dealers. The Car Dealer marketing program offers four distinct packages to help dealers acquire new customers, as well as drive customer retention and loyalty with relevant and consistent communications.
The packages include:
- Text message marketing campaign that allows dealerships to communicate with prospective customers via text message. Designated sales staff are also notified the moment that a prospect indicates interest in a vehicle by texting for additional information.
- Mobile scheduling program that allows customers to request appointments either online or via cell phone 24/7, as well as receive appointment and service reminders via text.
- Mobile websites designed to make the best use of the advantages of mobile devices, as well as the needs of users who are on-the-go.
- Local SEO package that helps dealers achieve top website rankings on both search engines like Google and location-based services like Google, Facebook, and Yelp to help potential customers more easily find dealerships on the mobile Internet.
- Email package that ensures that every active customer in a dealer's database is contacted with a combination of relevant and timely messages designed to encourage customer interaction and promote customer loyalty.
eMarketer reports that "The US mobile web population will be up almost 25% this year as 97.3 million mobile owners log on to the Internet from their device at least monthly." eMarketer additionally forecasts that at least three of five mobile device users, almost half the total United States population will be accessing the Internet from mobile devices by 2015. Failing to include this potential customer pool can limit the amount of new and repeat business a dealership can obtain. As a result of these statistics, marketing agencies are advising small businesses to consider expanding their marketing efforts into the mobile device arena.
"Car dealers are consistently looking for ways to expand their businesses. Mobile Marketing Unlimited provides them with the tools to do so," said Randy Grabler, Marketing Director, Mobile Marketing Unlimited. "The available packages span the breadth of what car dealers need. We believe that when a car dealership utilizes the fully-managed marketing expertise of our company, that there is no question it will translate into significant value for the dealership."
Colette Larson, Managing Partner
Mobile Marketing Unlimited
4849 Opal Ln NW
Rochester, MN 55901