Renfrewshire, United Kingdom (PressExposure) October 10, 2009 -- Having gradually built up business through friends, family and existing contacts, Nails by Emma chose to make the step into the online world to help increase the pace of growth that the business was already experiencing.
With a simple strategy, provided by website optimisation experts Aillum, the new website provides data on all services offered, including the much sought after Pamper Parties and Wedding Packages offered by Nails by Emma.
âIâm delighted with the impact the new website has had on business already. There is still a lot of work ahead to reach the levels of growth weâre aiming for, but initial results from the work weâve been doing with Aillum have been encouraging to say the leastâ comments Emma Tait, owner of Nails by Emma.
Emma continued âWeâve started off simple, making sure all bases are covered in terms of an online strategy. Content people need, easy to navigate website and clear calls to action. On the back of that, Aillum are improving our natural search performance through a planned Search Engine Optimisation strategy. Weâve already found our mobile nail technician [http://www.nailsbyemma.net/] site appearing at the top end of the engines for some of our preferred termsâ
Nails by Emma offer a range of nail services [http://www.nailsbyemma.net/nail-services/] throughout the west coast of Scotland, from simple file and polish sessions through to manicures and acrylic nail application, enhancement and removal services. Services are available on an individual or group basis, with additional options allowing clients to book Nails by Emma for pamper parties or weddings.
âWe are a fairly new business, but our focus on customer satisfaction and the resulting word of mouth recommendations has led to encouraging growth faster than weâd planned. The new website has added to this, and the future is so far looking bright despite the current economic climate.â finished Emma.