, UK United Kingdom (PressExposure) December 27, 2007 -- Nine Motorcycle Direct (MCD) employees have received the full âglamour girlâ treatment to help create a sexy new charity calendar.
The debut appearance of the âMCD Cover Girlsâ can be seen in the 2008 Motorcycle Direct calendar which has already gone on sale. The group comprises nine employees who volunteered to be the âfaceâ of Motorcycle Direct and help raise funds for the charity, Riders for Health.
MotorCycle Direct is one of the UK's biggest motorcycle insurance providers but the employees ditched their normal day jobs in Sales, Marketing and Customer Services to pose with a collection of stunning motorbikes including a Suzuki SV1000, a Triumph Daytona 675 and a Harley Davidson Fat Boy.
The calendar will be available in two formats; Bikers can register at http://www.mcdcovergirls.co.uk where they can either download a free copy or pay 99p to receive a hard copy. All profits will go to the charity, Riders for Health.
Marketing Executive Jenny appears in August on the calendar and commented: âIt was the first time most of us had done anything like this but we are really pleased with the way the calendar has turned out. I originally suggested the idea and the girls just started volunteering. To be part of a professional glamour photo shoot was a fantastic experience and I hope we raise loads of money.â
Chief Executive Scott Salter said: âIâm incredibly proud of the girls. We already knew they were the best in the business when it comes to bike insurance but this shows a whole new side to them. I think it takes a lot of bravery to do something like this but Riders for Health is a charity we all really care about and I know the girls were keen to do something that would make a difference. I think it will make a great Christmas present for anyone who is mad about bikes, so hopefully everyone will get behind it.â