Irving, TX (PressExposure) April 28, 2011 -- Islam has always been a strong advocate of marriage, and so the idea of a Muslim matrimonial site seemed to Baba Ali as a long overdue idea. Ali, the co-founder of UmmahFilms, has served as an important voice in the American Muslim community ever since the rise in popularity of the "Ask Baba Ali Series" and the "Reminder Videos."
Islam has no celibacy amongst its leaders and thus marriage is considered a religious duty-especially when it comes to marrying within the faith. Baba Ali and his long time friend created "Half Our Deen", yet another innovation in Ali's "webography", which is intended to help young people "maintain their Muslim faith in western society."
Ali assures his unmarried audience that his website is very different from matchmaking or dating websites. "Our competition has taken the templates from dating sites and tried to apply them to Muslims and that doesn't work. We are a site made for Muslims seeking marriage. It is important to make sure we ask the right questions before we choose our spouse. With Half Our Deen, I ask questions instead of showing stats because all of those things are minimal when it comes to marriage. I would much rather know why these youngsters want to get married and what they expect from marriage."
One of the innovative features of Half Our Deen is the automatic "percentage match" figure, which appears on each member's profile, explaining in percentages how likely one member will get along with another member. The website also allows members to post their own "personal questions" on their profile, so people can filter out the wrong type of person. Whenever a user finds someone he or she does not appreciate, an "I'd rather fast" link is provided. Ali explains, "In Islam, when people get to the age where they want to have a relationship, they are required to get married. Those who cannot afford to get married are recommended to fast to help reduce their urges. It's our version of a 'not for me' button."
He states that his service will be upfront about how much membership fees are, and will not artificially balloon up their total members by maintaining inactive accounts. Half Our Deen's founders state that their marriage mate finder site is affordable, and comparable to a "Subway foot long" in terms of price. The five dollar a month price quote is one of the site's most notable features.
Baba Ali also provides his own unique humor to members, allowing them to view original videos that explain what new married couples can expect in terms of living together, communicating and getting along. Ali's online videos, an example of which can be found here, are created to help guide impressionable youths towards a respectable and peaceful marriage. He welcomes singles, as well as parents who are interested in finding a mate for their grown children, to use a Muslim-targeted website.