Wilmington, Delaware (PressExposure) August 19, 2008 -- Crystal Baynard Norman -- always looking for a novel way to promote her natural hair products -- has agreed to demonstrate them at the American Beauty Academy on August 15.
Norman, founder of Wilmington-based All God's Children, will demonstrate her hair ointment and shampoo for three classes at the beauty school, located at 200 W. 9th Street in Downtown Wilmington. The ointment and shampoo have been credited with rapid-hair growth for women recovering from cancer, who have lost their hair during chemotherapy treatments.
The eight year old company makes a variety of products, including body butters, Shea Butter, scented oils, a line of products made from herbal teas, and a bath line for children.
Norman started the company from her kitchen table, by researching products and developing her own special blends. The products are sold locally at several retail establishments in Wilmington, the Beauty Supply Store in Middletown's Ashley Plaza, and through independent sales representatives. Typically, sales representatives demonstrate the products at pampering parties and events to attract new customers.
The African-American entrepreneur credits Madam CJ Walker, the millionaire business woman who died in 1919, as her biggest inspiration and mentor. Norman gained insight on running her business by reading about Madam Walker.
Norman calls one of her suppliers, "the salon that cares," because Creative Designs on Basin Road in New Castle, use her products as they see fit on clients with hair breakage, thinning hair, or other problems.
In 2006, All God's Children whipped up a little excitement at the World Tea Expo in Las Vegas when it unveiled its TeaShea Line of natural products featuring the soothing benefits of organic teas.
The local firm also has distributors in Philadelphia, PA and other regions.