Boynton Beach, Florida (PressExposure) April 19, 2008 -- Marketing is an integral part of small business management. It concentrates on clientele and what they need or want. Public relations executive, Tina Pugliese, has compiled information in a new e-book, Marketing Your Business for Success that will help small businesspersons develop a plan to market their businesses.
Drawing on her professional experience during the last 20 years, Ms. Pugliese identifies marketing techniques and business marketing trends and offers ideas for those on a limited budget. Exercises are included in the e-book including an exercise to create a comprehensive marketing action plan. This e-book addresses the steps to marketing success, the basics of selling services, and how to build an image.
Marketing Your Business for Success will provide readers with marketing techniques they can use to stay ahead of the competition and increase sales. According to Ms. Pugliese, âIf you orient your entire business to serving clients, you will be more successful. This means you donât sell your services. Rather, you use your skills to help clients meet their needs.â
The e-book is available in hardcopy or as a download, or in an audio version on CD or as a download. For more information on the e-book, visit http://www.PugliesePR.com and select âProducts.â