Willowbrook, IL (PressExposure) May 22, 2007 -- Seeking to better connect buyers and sellers in the $76 billion leisure group travel industry, Willowbrook, IL based Premier Tourism Marketing has unveiled an updated version of itâs vertical search engine directory for the industry, GroupTravelDirectory.com.
The site is the most comprehensive resource available in the industry, with unlimited, free access to over 5,000 group-friendly suppliers. Itâs dual organizational model means that group travel organizers can search either by destination, or category of interest to hone in on suppliers that are capable of handling group business.
âWeâve seen monumental growth in online research in the group travel market,â says Jeff Gayduk, publisher of Premier Tourism Marketing. âAs planners â either professional or novice turn to the web more frequently, GroupTravelDirectory.com has grown and evolved as a resource tool.â
Key features of the new site include a clickable map on the home page that allows planners to hone in on resources, by-state, a more streamlined category structure and improved graphical displays of search results. âOur goal with GroupTravelDirectory.com is not to re-create a supplierâs website but to provide them with an opportunity to showcase their company and provide quick links to websites and emails â thus speeding up the buy-sell process.
The site also announced record-breaking results for itâs group hotel booking engine. In March of this year, over 3,400 room nights were booked through the site or its affiliates. The GroupTravelDirectory.com booking engine features over 20,000 hotels at guaranteed low group rates.
Supplier membership on GroupTravelDirectory.com is free of charge. Premier memberships run $195 annual and include top-level results in the directory, extended sell copy and clickable links and the ability to promote special offers online.
About Premier Tourism Marketing Premier Tourism Marketing is a diversified print and online publishing company that specializes in the group travel industry. The firm publishes five print titles, over 30 websites and two e-newsletters for the group travel industry. For more information about the company, call 630-794-0696, or visit http://www.ptmgroups.com. For more information about Group Travel Directory, visit http://www.grouptraveldirectory.com or call 630-794-0696.