York, United Kingdom (PressExposure) August 10, 2009 -- WebCertain has launched a flexible and comprehensive keyword research service which will ensure the most relevant, appropriate and powerful keywords are provided - in every language required.
The service, which is available in 44 languages, has been developed for marketers specifically with international portfolios and the keyword research can be used for the full range of web marketing activities, from ad copy creation to naming URLs for landing pages to copywriting.
WebCertain has developed its own bespoke technology to support and enhance the keyword research process. KeywordFluency is compatible with all languages and character sets, as well as all the major search engines enabling WebCertain to deliver comprehensive and quality keyword lists for a wide range of search marketing functions.
The service produces comprehensive reports for each language and has the functionality to rank keywords according to their effectiveness. The process is partially automated but is managed and reviewed by WebCertainâs search linguists, who are all native speakers of the languages they work in to ensure quality and accuracy.
Andy Atkins-KrÃ¼ger, Managing Director of WebCertain says, âThere is often a misconception that simply translating keywords from English into other target languages is a short-cut to success, but this method is always ineffective, as issues such as colloquialisms, dialects, use of special characters and spellings must be considered when choosing keywords.
âNot only that, but searcher behaviour differs between countries and understanding trends and search patterns for each target market is essential in generating keywords that will convert.
âWhether clients need research in just 1 language or the full 44, KeywordFluency will ensure each list they receive is tailored to their specific sector and target market.â
KeywordFluency is a flexible service and is available on a project by project basis, making it ideal for one-off multilingual projects for both agencies and in-house marketers.
For more information and to get a quote visit http://www.webcertain.com/keyword-research.