Los Angeles, California (PressExposure) December 02, 2009 -- Knowing that any company's Web site is among more than 215 million on the Net according to research by Internet monitoring company Netcraft, businesses should be well aware that their Web site isn't just something to type up on Friday afternoon and throw onto the Net.
In fact, search engine optimization Internet, or SEO, is an ever-challenging task to achieve good placement on search engines and cope with their propensity to change their metrics as often as quarterly.
Launched in September by some tech savvy veterans, stickywebmedia.com and its Los Angeles search engine optimization services do more than find the key words most often searched to find a particular kind of product or service. One process this Los Angeles SEO company provides, for example, identifies "key word phrases that have the highest possible volume with the least amount of competition," said founder and SEO specialist Tony Tateossian.
"Of course that process is dependent on finding the most effective key words in the first place," Tateossian noted. "It's sometimes surprising to find that a key word even a seasoned marketing exec might list as number 25 on a list of potential key words comes up in the top five words or phrases most people actually use to search for the company's widgets, or whatever they may offer. It works the other way, too. What seems like a no-brainer top three to the business owner might be very different from what millions of people are actually using as their search words."
So understanding the products or services a business offers, and only then beginning the search for SEO Los Angeles, as well as other cities that may be important for that particular business, is the first step to SEO success, he said. Another common mistake is using a tool like Google Adwords and just assuming that the top search terms will be the best key words a business can use. "The problem there is that 400 other businesses in the same business niche may be using those as their top key words, too, so businesses have to break out of the mold and find effective key words and phrases that are used the least often by their competitors," he pointed out.
"At StickyWebMedia we are excited to provide superior Los Angeles SEO services that go beyond the ordinary," he said, adding that Sticky Web also drills down to find the best tags, including meta tags, and the best links to further enhance each customer's search engine optimization rankings, whether focused solely or partially on Los Angeles website marketing.
A veteran expert in Los Angeles online advertising with almost 20 years of experience, Tateossian has been an SEO consultant and project manager at Dogbone Studios, Internet marketer with Ultra American Retailing Group and vice president marketing at EM International Inc. He holds degrees in eCommerce and eBusiness from the University of Phoenix.
Visit StickyWebMedia.com or call 818-574-7051 Note to editors: Tony Tateossian is available for interviews.