Winter Park, FL (PressExposure) August 04, 2014 -- From the dark and grimy streets of New York city comes an artist ready to take the streets by storm and his music to another level. Rapper LC the General is known to be a versatile threat within the realm of Hip-Hop, but his latest effort "Terry Crews" proves that he isn't to be taken lightly. With a music video to match his bravado, "Terry Crews" showcases why LC the General is a force to be reckoned with.
The music video begins with LC and his crew on the phone plotting their next move against their rivals. Unaware of what is about to happen his rivals began to talk behind LC's back obliviously. Then, in a vicious strike of revenge, LC the general proceeds to roll up on them in his white SUV and takes the leader of the rival gang hostage. The music video then turns its focus onto a dark room filled with thugs and paraphernalia as the leader LC begins to viciously spit volatile rhymes from ranging topics of hustling, power moves, and his gangster. As the video progresses LC the General and his gang repeatedly intimidate his rival and go as far as to steal from him and break open a safe, believed to contain valuables. In turn the video ends with a malicious attempt to severely punish LC the General's rival for talking behind his back and lets him know never to mess with him and his crew.
Stylistically, "Terry Crews" uses a story as the driving force behind the song, leading in with the rivalry LC the General has. It uses simple camera shots but makes up for it with interesting cut scenes and elegantly uses a "film noire" approach by translating the images to black and white with a gangster filled image to propel the storyline of "Terry Crews".
With bone shattering beats and aggressive lyrics, LC the General's "Terry Crews" is the epitome of hard-knock music while exhibiting hip-hop prowess. Expect more street filled music by this up-and-coming artist and more visually stimulant music videos.